Experts cite lack of measurement, lower ad rates and strong competition from OTT platforms as some of the factors muting....
Sonia Kapoor joins Condé Nast India from Zee Media's Innovation Studio where she served as the Head of Branded Content
By adding categories that are trending in the world, we continue to stay connected with global festivals, say organisers
The new campaign highlights Rasna’s emotional connect and its functional benefits
As per the TAM AdEx report, more than 185K brands were present on Print during 2023
The account will be serviced from the agency’s Chennai office
The campaign film will be seen across digital and offline channels
Asian Paints was one of the key sponsors in IPL 2023 as well
As per the Uniform Code for Pharmaceutical Marketing Practices, pharma firms cannot offer financial advantages, gifts or personal benefits to....
The campaign has been conceptualized and executed by FCB Interface