Tags STORY
Marketing Moments
Radio recovers just 73% of pre-Covid numbers: What's slowing the...

Experts cite lack of measurement, lower ad rates and strong competition from OTT platforms as some of the factors muting....

By Chehneet Kaur

On The Move
Condé Nast India names Sonia Kapoor as Chief Business Officer

Sonia Kapoor joins Condé Nast India from Zee Media's Innovation Studio where she served as the Head of Branded Content

By Team PITCH

Marketing Moments
ABBY Awards Powered by One Show adds new categories in...

By adding categories that are trending in the world, we continue to stay connected with global festivals, say organisers

By Team PITCH

Marketing Moments
Rasna ropes in Tamannaah Bhatia as brand ambassador

The new campaign highlights Rasna’s emotional connect and its functional benefits

By Team PITCH

Marketing Moments
Maruti Suzuki, SBS Biotech, Reliance Retail top advertisers on print...

As per the TAM AdEx report, more than 185K brands were present on Print during 2023

By Team PITCH

On The Move
Dentsu Creative bags integrated creative mandate for Gemini Edibles &...

The account will be serviced from the agency’s Chennai office

By Team PITCH

Marketing Moments
UNIQLO launches ‘Summers are for Linen’ campaign with Katrina Kaif

The campaign film will be seen across digital and offline channels

By Team PITCH

Marketing Moments
Disney Star onboards Asian Paints as associate sponsor for IPL...

Asian Paints was one of the key sponsors in IPL 2023 as well

By Naziya Alvi Rahman

Marketing Moments
Uniform Code issued to ensure transparency in marketing of pharma...

As per the Uniform Code for Pharmaceutical Marketing Practices, pharma firms cannot offer financial advantages, gifts or personal benefits to....

By Team PITCH

Marketing Moments
Blue Star unveils summer campaign with Virat Kohli

The campaign has been conceptualized and executed by FCB Interface

By Team PITCH