Myntra appoints Ritesh Mishra as Senior Vice President and Head of Category and Revenue

Before joining Myntra, he was the Deputy CEO at Lifestyle India

Myntra appoints Ritesh Mishra as Senior Vice President and Head of Category and Revenue

Myntra has appointed Ritesh Mishra as Senior Vice President – Category and Revenue, further strengthening its leadership team as the company enters its next phase of growth.

In his new role, Mishra will lead Myntra’s category management and revenue strategy, with a focus on deepening its core fashion and lifestyle portfolio while unlocking new growth avenues. He will also be part of the company’s senior leadership team.

With over 25 years of industry experience, Mishra is a seasoned retail leader with a strong track record across merchandising and buying, supply chain operations, business development, and end-to-end P&L management spanning both physical and digital retail. Prior to joining Myntra, he served as Deputy CEO at Lifestyle India Pvt. Ltd. of the Landmark Group, and earlier held senior leadership roles at organisations including Marks & Spencer India, where he drove large-scale retail operations and expansion.

At Myntra, Mishra will work closely with cross-functional teams to strengthen the platform’s value proposition, build long-term brand partnerships, and deliver differentiated assortments and consumer experiences across fashion, beauty, and lifestyle categories.