'Today, 75–80% of Kellanova’s media spend is allocated to non-traditional channels' by SImran Sabherwal & Anushka Choudhary October 10, 2025
'Moving from storytelling to interaction & engagement is Pidilite’s direction of travel' by Simran Sabherwal October 09, 2025
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Q3 to be one of the healthiest quarters in the last few years: NS Satish, Haier Appliances by Simran Sabherwal October 07, 2025
'Today, 75–80% of Kellanova’s media spend is allocated to non-traditional channels' Vinay Subramanyam, Marketing Director, Kellanova South Asia, talks about the brand’s evolving media mix, their marketing strategy, growing role of AI, and more by SImran Sabherwal & Anushka Choudhary Oct 10, 2025
by Simran Sabherwal 1 day ago 'Moving from storytelling to interaction & engagement is Pidilite’s direction of travel'
by SImran Sabherwal & Anushka Choudhary 3 days ago Crunching into the future: LT Foods bets big on health, convenience and...
Clicks or Connections? How to Crack the Martech Balancing Code Many brands are still caught in the conversion trap, pushing for short-term clicks over long-term advocacy, say experts by Team PITCH Jul 18, 2025