Despite a decline in topline revenue, BBDO India saw a 61% increase in other income
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BBDO India Private Limited reported a net profit of Rs 298.50 crore for the financial year ended March 31, 2024, marking a 72 percent decline from Rs 1,065.58 crore in the previous fiscal year.
The agency’s total income for FY24 stood at Rs 3,704.56 crore, a 19.31 percent decrease from Rs 4,590.97 crore in FY23. Revenue from operations contributed Rs 3,189.10 crore, representing a 25.35 percent drop compared to Rs 4,270.83 crore in the previous year.
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