Lawyered appoints Pratik Gandhi as Brand ambassador
The partnership focuses on making legal help simple, accessible, and fear-free for all Indians
Marketing Moments
Legal-tech startup, Lawyered has announced actor Pratik Gandhi as its brand ambassador, marking a significant step in its mission to simplify legal access and remove fear around everyday legal challenges faced by Indians.
Lawyered is building a citizen-first legal ecosystem focused on mobility, compliance, and preventive protection. Through technology-led platforms such as ChallanPay and LOTS247, the company is helping vehicle owners, families, gig workers, and small businesses navigate legal issues with confidence and clarity. Pratik Gandhi’s association strengthens this vision by bringing credibility, relatability, and a strong public connection to conversations around legal awareness.
The collaboration took shape following Lawyered’s appearance on IdeaBaaz, where Pratik Gandhi resonated deeply with the real-life legal hurdles that millions of Indians encounter daily. The partnership will roll out through a series of digital campaigns, short films, and on-ground citizen initiatives aimed at normalising discussions around rights, compliance, and legal preparedness.
Speaking on the association, Himanshu Gupta, Founder & CEO, Lawyered, said, “Pratik Gandhi represents the values Lawyered stands for—honesty, resilience, and the voice of the everyday Indian navigating complex systems. His credibility and mass appeal help us connect with citizens across the country and support our mission to shift people from legal fear to legal awareness.”
Sharing his thoughts, Pratik Gandhi said, “Legal issues often feel intimidating and confusing for most Indians. Lawyered is changing that by making legal help accessible, clear, and proactive. I’m proud to be associated with a platform that empowers people to understand their rights and seek protection before problems escalate.”
As part of the association, Pratik Gandhi will feature in a 360-degree communication rollout spanning digital platforms, content-led campaigns, and awareness initiatives focused on simplifying mobility laws and everyday legal compliance.
With this partnership, Lawyered reinforces its position as India’s emerging legal-tech backbone for mobility and compliance working towards a future where legal protection is accessible, preventive, and built for every Indian.
