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Sanchayeeta Verma, Chief Executive Officer (CEO) of Carat India, has moved on. She was appointed the CEO of the agency in July 2023.
Sanchayeeta was based in Bangalore and was responsible for boosting the agency's growth trajectory through strategic leadership. She reported to Anita Kotwani, CEO Media, South Asia, dentsu.
Sanchayeeta is a senior business leader with over 27 years of experience in the advertising, media & marketing industries. Over the years, she has gained expertise while navigating through streams across media, content, data, and technology.
Before joining dentsu, Sanchayeeta held senior management roles at GroupM's Mindshare & Wavemaker, where she made significant contributions across multiple regions.
Her expertise has also been instrumental at companies such as Lintas Media Group, JWT, Kiwi TTK, etc.
Throughout her career, she has worked across diverse categories including FMCG, durables, telecom, finance, retail, e-commerce, fashion, and lifestyle, servicing renowned brands like ITC, Titan Company Ltd, Google, Tata Global Beverages, Myntra, Wipro Consumer Care, Nestle, GSK, Motorola, Kellogg’s, Ford, ICICI, Castrol, DTC, Nike, PepsiCo, to name a few.
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