MMTC-PAMP has appointed Gaurav Nijhawan as its Head of Marketing. In this role, he will lead the company’s integrated marketing function, spanning marketing and communications, brand development, customer experience, and new product innovation. He will also spearhead initiatives to drive growth and innovation across both physical and digital channels, including retail operations.
Announcing the appointment, Samit Guha, Managing Director & CEO, MMTC-PAMP, said, “I am pleased to welcome Gaurav as the Head of Marketing at MMTC-PAMP. He is a seasoned marketing professional who brings a wealth of experience with him. Throughout his career, he has successfully led complex integrated marketing campaigns and demonstrated strong success in scaling digital-first brands. We are confident his leadership will add significant value to our organization.”
Nijhawan brings over 15 years of experience across fintech, BFSI, FMCG, consulting, and technology. He has previously worked with IndusInd Bank, Stashfin, Citi, Carlsberg, and Ernst & Young.
Sharing his excitement about the new role, Nijhawan said, “I am thrilled to join MMTC-PAMP, a brand that has set benchmarks in purity, trust, and craftsmanship. As we continue shaping an iconic brand, I look forward to strengthening our culture of excellence, enhancing our brand-building efforts, and crafting compelling storytelling that unlocks new opportunities for growth and deeper consumer engagement.”