Shridhar Mishra joins DIGIAD DMCC as Chief Business Officer

Shridhar Mishra steps into a new role as Chief Business Officer at DIGIAD DMCC, with over 24 years of experience in digital media and ad-tech.
Renowned for driving revenue growth and establishing innovative strategies, Shridhar has played a pivotal role in
transforming the digital publishing landscape.

Talking about his journey, Shridhar says, “Digital media success isn’t just about numbers—it’s about building sustainable strategies and meaningful partnerships. Over the years, I’ve been fortunate to lead teams, solve challenges in the ad-tech space, and create value for publishers across the globe.”

Shridhar’s career includes leadership roles at top media companies like Zee Media, Network 18, The Hindu, and Asianet News Network. He has worked in markets across North America, MENA, and Europe, helping these companies grow their digital revenues and build strong sales strategies.

In his new role, Shridhar will focus on taking DIGIAD DMCC’s innovative AI powered tools to publishers and adtech companies in EMEA & Asia pacific markets.

DIGIAD’s platforms, like theEngage.ai,reBid, Vidcraft.ai, ConnectFAST and Lens Floor Analytics, are designed to help publishers engage users and maximize ad revenues. These solutions perfectly align with Shridhar’s goal of creating sustainable growth for the digital publishing industry.

“DIGIAD DMCC has built a strong reputation for supporting publishers worldwide,” Shridhar shares. “I’m excited to bring my experience to the team and help the company continue innovating and driving growth in the industry.”

India’s digital economy is booming, with 750 million internet users and a fast-growing creator economy. Shridhar’s experience and vision will be instrumental in helping DIGIAD DMCC and its partners tap into these opportunities and thrive in the ever-changing digital space.