Langoor Digital exits Havas Group

Reason for the exit not yet in public domain

by Team PITCH
June 03, 2022

Digital agency Langoor has exited the Havas Group within three years of being acquired by the latter, sources close to the development told e4m.

Talking about the development, Rana Barua, Group CEO, Havas Group India, said, “The pandemic allowed us to re-evaluate our vision and some of our goals, and as we revisited the future plans, we realised that Langoor’s new plans were unique but different from ours. So, we came to a mutual decision to part ways. I wish its co-founders all the very best in their journey ahead.”

Venugopal Ganganna, Co-founder, Langoor said, “In the ever-changing world of marketing transformation, we constantly innovate at the intersection of data, creativity, and technology and create new focus spaces and offerings that would deliver true business outcomes. The new refreshed vision and offerings were different from what we had originally envisaged with the Havas Group. Hence, we mutually decided to demerge this association and become independent again. We thank the Havas Group for the short partnership and wish them the best always.”