Ribhu Mishra elevated to Vice President - Revenue, India at MiQ

In his new role, Mishra will lead revenue and profit growth, oversee commercial operations, and drive market expansion and sales strategy across India

Ribhu Mishra elevated to Vice President - Revenue, India at MiQ

MiQ has announced the elevation of Ribhu Mishra to Vice President – Revenue, India.

In his new role, Mishra will lead revenue and profit growth, oversee commercial operations, and drive market expansion and sales strategy across India. The move reflects MiQ’s focus on strengthening its business growth and deepening its presence in the Indian market.

Mishra joined MiQ in 2024 from Amazon India as Associate Vice President – Revenue. With this elevation, he will work closely with Varun Mohan, Chief Commercial Officer – India, to advance MiQ’s commercial and innovation agenda in the region.

Commenting on the elevation, Varun Mohan said, “India’s digital landscape is evolving rapidly, and the coming year will be crucial for data-driven programmatic advertising. Ribhu has been instrumental in shaping our go-tomarket approach and client success over the past year. His promotion reinforces our commitment to commercial excellence, stronger client outcomes, and continued market expansion. I’m confident that Ribhu’s leadership will accelerate our journey toward innovation and audience-first growth for both MiQ and our partners.”

Talking about the new role, Ribhu Mishra said, “MiQ has built a strong reputation for driving innovation and client impact. I’m excited to lead the revenue function at such a dynamic time. With 2026 expected to be a breakthrough year for advanced TV and MiQ Sigma, my focus will be on strengthening partnerships, expanding our reach, and ensuring sustainable growth across the ecosystem.”

Mishra brings over 10 years of experience in media, adtech, and digital transformation, having previously worked with leading organizations such as Amazon and Appier.