Achint Setia has joined Zalora Group as Chief Revenue and Marketing officer (CRMO). Prior to this, Setia was working with Myntra as CXO & Head, Marketing & Social Commerce Business for four years. 

Setia joined Myntra in 2018 where he held dual responsibility to lead the marketing function and the social commerce business. 

Before Myntra, he was with Viacom18 for over five years. At Viacom18, he was last designated as Senior VP, Digital Ventures & Head - VStEP (Viacom18 Startup Engagement programme). He was also associated with other organisations like McKinsey & Company and Microsoft.