Govt informs Parliament of no partnership with Trilok

The Ministry of Information and Broadcasting has clarified that Prasar Bharati has no association with “Trilok,” an AI-generated music band, amid growing parliamentary debate and public concern over the use of artificial intelligence in government media. This statement was made in a written reply submitted to the Rajya Sabha on Friday.

Trilok, developed by Collective Media Network, is entirely AI-driven, with vocals, lyrics, visuals, and band characters all generated by artificial intelligence. No human performers are involved; both the music and the band’s persona are created through AI tools.

Minister of State for Information & Broadcasting Dr. L. Murugan emphasized that Prasar Bharati has not collaborated with the AI band for content on Akashvani, Doordarshan, or the WAVES OTT platform. His remarks follow criticism over claims that the broadcaster had started airing AI-produced music, raising concerns among artists and rights holders.

The ministry did note that AI-generated devotional tracks were used during the Durga Navratri festival as part of a limited trial. Dr. Murugan clarified that this trial involved no funding, budget approvals, or ongoing commitments.