Rexona partners with Mumbai Indians - women’s team
Rexona will be the Official Freshness Partner with the Mumbai Indians women’s team at the T20 women’s tournament
Marketing Moments
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Rexona has struck a partnership with Mumbai Indians as the associate partner.
Rexona will be the Official Freshness Partner with the Mumbai Indians women’s team at the T20 Women’s tournament. The tournament kickstarting today till March 15, will feature five teams playing across multiple cricket venues in the country.
Commenting on the association, Vipul Mathur, Executive Director - Personal Care, Hindustan Unilever said, “We are proud to partner with Mumbai Indians’ women’s team and bring our A-game with Rexona to the pitch. The association aligns with our core belief in the power of movement to transform lives. Today women sports have levelled the playing field, and Rexona aims to inspire them to move more with the confidence to break barriers everywhere!”
Speaking about the sponsorship, Nitin Agarwal, CMO – Unilever International said, “Our partnership with Mumbai Indians is an extension of what Rexona represents – the drive to break limits and achieve your full potential. This gives us a unique opportunity to not just engage with our audience; but also foster self-confidence in a new generation of women athletes.”
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