Enamor appoints Tilt Brand Solutions as Brand & Communications AOR
The account was awarded after a multi-agency pitch
On The Move
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Enamor has awarded its mandate to Tilt Brand Solutions after a multi-agency pitch.
Shekhar Tewari, CEO of Modenik Lifestyle Pvt. Ltd., said, "Enamor has always been at the forefront, leading the charge with bold, unique narratives in the lingerie space. Today, as we embrace a new generation of consumers and a fresh wave of energy, we see that shift reflected in the culture. Tilt's deep understanding of this dynamic space, combined with their strategic expertise and creative firepower, makes them the perfect partner to elevate Enamor. With their talent and acumen, we're confident they will take the brand to new heights."
Commenting on the appointment, Hari Krishnan, Chief Business Officer at Tilt Brand Solutions, said, "We are very excited to have won this mandate for Enamor. The brand's ambitions provide us with a great opportunity to bring our experience and proven expertise in full-brained strategic thinking and impactful, engaging creative narratives to the forefront."
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