Marketing Moments STORY
Marketing Moments
‘Today, the role of marketing is beyond just marketing’

At the Pitch CMO Summit, Neha Anand, VP - Global Brand & Communications, Mahindra Automotive engaged in a conversation with....

By Team PITCH

Marketing Moments
'Brands will reap benefits of investing in first-party data, building...

Lemma's Rajeev Dhal and Noise' Utsav Malhotra decode strategies to reach out to the elusive 'digital nomad' at the e4m....

By Team PITCH

Marketing Moments
Cons heavier than pros, says industry as MIB doubles down...

Stakeholders, who will be impacted by SC’s self-declaration certificate mandate, express how the decision has not been thought through and....

By Chehneet Kaur

Marketing Moments
With Opposition’s resurgence, media sector eyes an uptick in ad...

Industry observers share that political parties gearing up for the state polls and the upcoming Budget are likely to bring....

By Kanchan Srivastava

Marketing Moments
No ‘likes’ for MIB self-declaration mandate? Influencer industry flummoxed

The thought is in the right direction, but the mandate isn't, say digital experts who note that self-declaration will be....

By Sohini Ganguly

Marketing Moments
Cannes Lions 2024: White Rivers Media’s works showcase country’s diversity

For this year’s festival of creativity, White Rivers Media has submitted campaigns executed for Astral Foundation, Amazon miniTV's show 'Hip....

By Team PITCH

Marketing Moments
NEET vs CLAT ad goes viral; ‘Peak capitalism,’ says the...

Netizens are amused by this all-out war against the country's two most competitive yet popular exams

By Team PITCH

Marketing Moments
Techie-turned-IAS-turned-politician: I&B Minister Ashwini Vaishnaw’s multifaceted journey

Apart from I&B Ministry, Vaishanaw has not only retained his Railway Ministry but has got the Electronics & IT portfolio....

By Team PITCH

Marketing Moments
Can India break the jinx of fluctuating success at Cannes...

While the Indian contingent gears up to dazzle at the French Riviera, let’s have a look at their past performances,....

By Mansi Sharma

Marketing Moments
Jyotiraditya Scindia appointed Union Communications Minister

Dr. Chandra Sekhar Pemmasani will take over as Minister of State for the Ministry of Communications

By Team PITCH

Marketing Moments
Who should be held accountable for influencer-related ad violations?

According to an ASCI data for 2023-24, a staggering 99% of influencer advertisements were found to be in violation of....

By Chehneet Kaur

Marketing Moments
Cannes Lions: Mindshare India’s entries hail tech & innovation

Mindshare India will be showcasing its campaigns for Lifebuoy, Britannia 50-50, Britannia Nutrichoice, SBI Life and Castrol CRB TURBOMAX

By Team PITCH

Marketing Moments
Virat Kohli headlines 5-film campaign for HSBC India 

The ads showcase the benefits of HSBC’s banking products and services including home loan, credit cards, NRI services, HSBC Premier....

By Team PITCH

Marketing Moments
‘Marketers guide to success is about finding the right users...

At Pitch CMO Summit Delhi 2024, Kanika Mittal, Country Manager - India, Taboola decoded the open web

By Team PITCH

Marketing Moments
'For a consumer, every interaction with a brand is an...

Chandan Mukherji, Director and Senior Vice President of Strategy, Marketing & Communication at Nestle India, delivered a keynote address at....

By Team PITCH