OPPO India brings Siddhant Chaturvedi, Ishaan Khatter and Pooja Hegde together once again

OPPO India has kicked off the journey to the much-anticipated OPPO Reno15 Series launch with a new brand campaign titled ‘Live it your way’. Reuniting brand ambassadors Pooja Hegde, Siddhant Chaturvedi and Ishaan Khatter, the film follows the trio on an unplanned road trip across Kerala, driven by spontaneity, shared adventure and discovery.

Celebrating the joy of living in the moment, the campaign positions the Reno15 Series as a creative travel companion—one that effortlessly captures unscripted experiences and turns fleeting moments into lasting memories.

The film opens at a bustling airport during peak travel season, where a cancelled flight disrupts carefully laid plans. Rather than waiting for the next departure, the trio makes a spontaneous choice to set out on a new journey. What follows is a vibrant exploration of Kerala’s landscapes, culture and spirit, unfolding through instinctive and playful experiences. From forest trails and waterfalls to local art forms and backwater boat races, the journey is guided by curiosity rather than a fixed itinerary.

Commenting on the campaign, Sushant Vashistha, Head of Product and Digital Marketing, OPPO India, said, “Reno has always stood for embracing the present—moving fast, staying curious and expressing yourself without overthinking. ‘Live it your way’ captures this mindset perfectly. It reflects how today’s youth navigate life by pursuing their passions, adapting on the go and enjoying experiences as they come. The Reno15 Series is designed for this rhythm, and the campaign showcases how OPPO continues to create technology that fits seamlessly into modern lifestyles.”

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To ensure nationwide reach, OPPO India has rolled out the campaign film across its digital platforms, cinemas and OTT platforms.

Sharing her experience, Pooja Hegde said, “Every Reno shoot feels different from a conventional one. There’s much more room to be natural and responsive, which makes the process genuinely enjoyable. This time, especially, the constantly changing situations made the experience even more exciting, and the Reno15 Series captured details, expressions and emotions effortlessly.”

Reflecting on the association, Siddhant Chaturvedi added, “This is my third campaign with OPPO, and what I love about the Reno films is the freedom they offer. You react to your surroundings instead of following rigid setups. With the Reno15 Series, the shoot was highly dynamic, and the smartphone kept up with everything without slowing us down.”

Ishaan Khatter echoed the sentiment, saying, “Every collaboration with Reno feels like an adventure, and this third one was no different. Exploring Kerala for this campaign was a blast, and the Reno15 Series captured its vibrant beauty and our energy perfectly.”