Wunderman Thompson bags mandates for Pro Kabaddi League, NPCI's UPI safety campaign

The agency has won the creative mandate for the kabaddi league and will handle the integrated campaign for NPCI

by Tanzila Shaikh
Published - October 09, 2023
1 minute To Read
Wunderman Thompson bags mandates for Pro Kabaddi League, NPCI's UPI safety campaign

Marketing communications agency Wunderman Thompson has won multiple mandates from top brands, highly placed sources have told e4m. Among the wins, the agency that has the digital creative mandate for NPCI (National Payments Corporation of India) has bagged another fresh campaign from the organisation. They have also won the creative mandate for Pro Kabaddi League.
 
NPCI called in multiple agencies to pitch for their UPI Safety Campaign but the project was ultimately given to Wunderman Thompson, confirmed the sources.

The digital mandate for NPCI brands was the agency's first win of the year. The recent win will be an integrated campaign. The last campaign for the company was executed by Ogilvy India.

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