Shikhir Kapoor has been appointed as General Manager - Performance Marketing at Omnicom Media Group. He shared the news of his new role through a LinkedIn post.
“I’m happy to share that I’m starting a new position as General Manager - Performance Marketing at Omnicom Media Group”, the LinkedIn post read.
Prior to this, Kapoor was with LS Digital Group as Programmatic Lead – North.
Shikhir Kapoor is a seasoned professional with 13 years of experience in digital marketing, specialising in cross media channels, client retention, budget optimization, and strategic growth initiatives.
During his stint at LS Digital Group, he managed clients including MakeMyTrip, Redbus, Goibibo, Zomato, PolicyBazaar, Country Delight, PayTM First Games, Big Cash and Sebamed.
In his previous stints, Shikhir Kapoor worked with KPMG India, Publicis Groupe, PivotRoots, iProspect, amongst others.