Tags STORY
Marketing Moments
Retail co asks Netflix to pay Rs 25 cr for...

The Bombay HC is hearing the case about Kewal Kiran Clothing’s allegation that the makers of ‘Killer Soup’ have infringed....

By Team PITCH

Marketing Moments
R K Swamy IPO booked 6 times on Day 2...

The IPO’s price band was fixed at Rs 270 to Rs 288 per equity share

By Team PITCH

Marketing Moments
3D outdoor gains new dimensions with brands seeking immersive experiences

Despite higher investments compared to DOOH, 3D billboards have captivating displays and also generate interest on social media platforms, share....

By Team PITCH

Marketing Moments
Ideacafe conceptualizes anamorphic-3d billboard for Piramal Realty

This 3D OOH execution is part of Piramal Realty's marketing campaign for its latest phase at Piramal Revanta

By Team PITCH

Pitch Feature
Cinema advertising projected to surge 35% in 2024

The sector’s AdEx share is expected to stand at Rs 1,047 crore by the end of the year

By Team PITCH

Pitch Feature
At 13%, OOH trumps TV & Print AdEx growth rate...

According to Pitch Madison Advertising Report 2024, Out of Home (OOH) AdEx has reached Rs 4,140 crore

By Team PITCH

Marketing Moments
Lok Sabha polls to boost OOH biz by 25%: Experts

As the out-of-home industry gears up for the general elections in India, experts weigh in on the challenges and opportunities....

By Chehneet Kaur

BrandTalk
Strategic use of OOH this festive season is a game-changer:...

Garg of Rapport India shared his hopes for the OOH industry that has impressively navigated the pandemic effects, his insights....

By Sonam Saini

Marketing Moments
Will OOH dazzle this festive season?

As the celebrations begin, experts tell us the trends and challenges for the OOH sector this season

By Team PITCH

BrandTalk
‘We've tasted success in OOH, and we are intent on...

COO of Excitel Varun Pasricha shares why their latest OOH campaign ‘Drive Safely’ encourages people to not use the internet....

By Team PITCH