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The campaigns this year dialled up creativity and patriotic fervour
At e4m TV First conference, a diverse panel of brand leaders touched upon how associating with IPL on television brings....
According to a TAM AdEx report, 2022 saw GEC claiming the highest share, 28.5%, in overall TV ad volumes since....
Motion Content Group will be producing 10 feature films this year, says Padmanabhan, President - Investments, Trading, and Partnerships, GroupM....
Guest Column: Ajay Mehta, Founder and MD, Interactive Television, and MD of Kinetic India, shares toplines of emergent trends in....
Well-defined guidelines and relaxations in TDS for micro-influencers are some of the other demands of the industry
WPL has broken the inaugural auction record of Men's IPL in 2008, tweeted Shah
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Gaurav Chanana, Founder & Producer, Lucifer Circus, takes us through the production house's four-year journey, his views on the ad....
BCCI set for Rs 4,000 crore gain after raking in Rs 951 crore from media rights sale
This will be Jain’s second stint with Zee
