PNG Jewellers Appoints Sara Tendulkar as Brand Ambassador for Litestyle

PNG Jewellers has announced the appointment of Sara Tendulkar as the brand ambassador for Litestyle by PNG, its contemporary lightweight fine jewellery vertical designed for modern shoppers. The move reinforces the brand’s efforts to stay relevant with younger consumers while bridging its legacy reputation with evolving style preferences. 

Litestyle by PNG has been created as a modern retail format featuring contemporary design aesthetics, everyday wearability and a strong omnichannel presence that blends

Sara Tendulkar, known for her natural elegance, contemporary outlook and strong digital influence with millions of followers, is seen as a fitting face for the brand’s philosophy. Her understated style aligns with Litestyle’s emphasis on light, thoughtful jewellery designed for everyday life. 

Commenting on the partnership, Sara Tendulkar said that the brand’s design ethos — jewellery that feels natural and expressive for everyday moments — resonates with her personal style and made the collaboration exciting and authentic