MIB invites industry feedback to strengthen local manufacturing in media and entertainment

The Ministry of Information & Broadcasting (MIB) has opened the floor for industry inputs on boosting indigenous manufacturing within India’s media and entertainment ecosystem. This move is aimed at gathering perspectives from broadcasters, platforms, producers and technology providers to inform future policy support and capacity-building measures.

By soliciting feedback from a wide range of stakeholders, the ministry intends to understand challenges and opportunities related to local production of equipment, studio infrastructure, content technology and creative workflows. The goal is to foster a more resilient, self-sufficient media supply chain that can reduce dependency on foreign imports and enhance competitiveness.

The call for industry views highlights key areas such as incentives for domestic manufacturers, skills development for tech-driven roles, and frameworks to encourage investment in homegrown production facilities. These discussions also encompass emerging technologies like virtual production, animation pipelines and digital broadcast solutions, which are becoming increasingly critical to modern media operations.

Strengthening indigenous manufacturing aligns with broader national objectives to spur innovation, create jobs and cultivate export-ready capabilities in the creative economy. Input from the sector is expected to help policymakers identify practical steps to support production clusters, research and development, and partnerships between local firms and global players.

The ministry’s initiative reflects an understanding that the media and entertainment industry is not only a cultural engine but also a significant contributor to economic growth. By encouraging industry collaboration on manufacturing strategy, the government aims to lay the groundwork for sustainable expansion and technological leadership.