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Ogilvy & Mather India reported a modest uptick in revenue from operations for the calendar year 2024, clocking ?443.11 crore as against ?433.76 crore in the previous year, marking a 2.15% year-on-year growth, as per financial statements submitted to the Ministry of Corporate Affairs (MCA).
However, its other income witnessed a sharp decline of 23.32%, falling to ?6.40 crore in CY24 from ?8.34 crore in CY23. As a result, the total revenue for the year stood at ?449.51 crore, up just 1.67% from ?442.10 crore in the previous year.
Total expenses rose 4.55% to ?310.53 crore, compared to ?297.01 crore in CY23.
Consequently, the agency posted a profit of ?112.44 crore in CY24, slightly lower than ?116.51 crore reported in the previous year, reflecting a 3.50% year-on-year decline. While core operations remained stable, the dip in other income and the rise in expenses weighed on overall profitability.
Ogilvy & Mather, one of India’s leading creative agencies, operates across advertising, digital, public relations, and brand strategy. In India, the agency’s portfolio includes clients such as Asian Paints, Mondelez, Titan Company Ltd, Glow & Lovely, Sun Pharma, Federal Bank, Mother Dairy, and Amazon, among others.
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