Monks Appoints Kristine Kobe as EVP, Global Client Leader

Monks has appointed Kristine Kobe as Executive Vice President, Global Client Leader, strengthening its senior leadership team. The appointment was announced by the company through a LinkedIn post.

In her new role, Kobe will spearhead the General Motors account, with a mandate to drive innovation and deliver integrated marketing orchestration powered by artificial intelligence. With more than two decades of experience, she is widely recognised for blending creative vision with operational discipline to generate measurable business growth.

Welcoming the appointment, Rick Eiserman, President at Monks, said Kobe is a highly sought-after executive and a long-anticipated addition to the organisation. He noted that her proven ability to build high-performing teams and leverage technology to transform traditional marketing models makes her a strong fit for both Monks and General Motors’ diverse brand portfolio.

Commenting on her new role, Kobe shared that she is excited to join Monks and has already been impressed by the company’s talent and technology capabilities. She added that she looks forward to working with the team to drive meaningful transformation for clients.

Prior to joining Monks, Kristine Kobe served as Managing Director at Accenture Song. Over her career, she has played a pivotal role in building and scaling marketing organisations, architecting enterprise-level strategies, and elevating brand performance across industries.