Max Bupa appoints Sevantika Bhandari as Director Marketing

by Neeta Nair
Published - October 23, 2012
1 minute To Read
Max Bupa appoints Sevantika Bhandari as Director Marketing

Max Bupa Health Insurance Company appointed Sevantika Bhandari as the Director Marketing and Gagan Bhalla as the Director Development. While Bhandari will be responsible for product portfolio management, brand, customer research, online marketing and communication, Bhalla will oversee information technology, healthcare purchasing and strategic initiatives. They will report to Manasije Mishra, Chief Executive Officer (Designate). Commenting on the appointments, Mishra said, “I am pleased to welcome Sevantika and Gagan to the Max Bupa family. With their rich and diverse global experience in the healthcare and financial industry, I am confident that they will play a vital role in the achievement of next growth phase for Max Bupa.” While Bhandari has been in the financial services marketing space with a stint at ICICI Bank previously, where she looked after the NRI, Product and Strategy for the bank; Bhalla has earlier worked with Aetna and Accenture Healthcare Strategy practice.