Experts say there’s plenty of space to grow and they see VIs and real influencers coexisting and complementing each other....
The streaming giant announced that it would discontinue reporting subscriber numbers on a quarterly basis
Experts decode what Meta AI chatbot means for the digital advertising ecosystem in India
The fund will help the company invest further in its ad targeting technology as well as continue the growth of....
Experts say it's all about finding a middle path where both sides feel valued - platforms get to keep the....
Experts say these partnerships could create a few ad giants controlling everything, or it could lead to a more open....
With the marketing role facing intense scrutiny in the recent times due to digital growth, we ask experts if it's....
X recently appointed Yale Cohen, who previously worked for Publicis Media, as its head of brand safety and advertiser solutions
With a massive increase in the volume & diversity of data, CMOs these days are grappling with the challenge of....
Google has also extended support to Shakti, Election Fact-Checking Collective, to aid the early detection of online misinformation, including deepfakes