Truecaller brings Vikas Khanna on board as senior director of ad sales

Truecaller has announced the appointment of Vikas Khanna as Senior Director of Ad Sales, expanding its leadership team to fuel advertising business growth. In this role, Khanna will be responsible for shaping advertising strategies, driving revenue initiatives, and building strong relationships with brands and agencies.

Khanna brings a wealth of experience in ad sales and media monetisation, having worked across digital platforms where he led commercial teams and delivered significant business results. At Truecaller, his expertise will be instrumental in enhancing the company’s advertising revenue streams while aligning media offerings with client needs and market trends.

As Senior Director of Ad Sales, Khanna will focus on developing strategic partnerships, improving client engagement and identifying new opportunities to scale advertising solutions on Truecaller’s platform. His role also includes collaborating with internal teams to refine ad products and ensure seamless execution for campaigns across format types.

This appointment aligns with Truecaller’s broader goal of strengthening its commercial framework as the platform continues to grow its user base and expand its advertising ecosystem. With Khanna at the helm of ad sales, the company aims to deliver greater value to advertisers while building sustainable business momentum.