Vikram Karwal Appointed Chief Marketing Officer at Marico
Former Mondelez marketing leader brings over a decade of global FMCG experience to the Indian consumer goods major
Marketing Moments
Vikram Karwal has joined Marico Limited as its new Chief Marketing Officer, marking a senior leadership addition at a time when the FMCG major continues to sharpen its brand and portfolio strategy.Karwal moves to Marico after spending 13 years at Mondelez International, where he most recently served as Senior Director – Marketing, Chocolates (Tablets business). During his tenure, he worked across multiple markets and categories, playing a key role in building and scaling consumer packaged goods brands in highly competitive environments.
His experience spans India, Europe, South Africa and ASEAN markets, where he led brand growth initiatives and drove product innovation across diverse consumer segments. Known for combining global marketing frameworks with strong local insights, Karwal has been closely associated with strengthening brand relevance and expanding category presence in mature as well as emerging markets.At Marico, his appointment is expected to add depth to the company’s marketing leadership as it navigates evolving consumer preferences and intensifying competition across core and new categories.
