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At e4m Media Debate on ‘Does India need multiple TV ratings providers?’, Rajiv Dubey, Senior General Manager and Head of....
Chairman Anil Kumar Lahoti on Thursday said TRAI’s goal is to provide a level playing field to all stakeholders in....
Industry players discussed the authority of the current ratings system and whether having multiple agencies will cause increased complexities, discrepancies....
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Dish TV CEO Manoj Dhobal and CMO Sukhpreet Singh spoke to e4m on the launch of Dish TV Smart+, the....
Industry insiders say some news channels increase ad rates by more than 50%, while others hike them 100% during polls
Network18’s TV news business recorded a jump of 28% in its revenue in the fourth quarter of FY24
Speaking to exchange4media, BARC Chairman Shashi Sinha said it would take up to 6 months to launch the new meters
According to a TAM Sports report, the count of categories and advertisers increased by 65% and 37% respectively in IPL's....
The campaign featuring BEST buses to promote Yeh Meri Family Season 3
