Before this appointment, Kumar was Vice President – Digital Monetisation at Zee Media
Bill Watkins is set to exit the company at the end of the current quarter
He held the position of Executive Editor and was overseeing the group’s Hindi digital vertical in AajTak
Sanghvi, who serves as Executive Vice President and Head of Commercial, Procurement and Sustainability, will continue with the company until March 31, sources told Pitch.
Before joining Microsoft AI, Mallard served as Global Chief Marketing Officer at Pinterest for nearly eight years.
Most recently served as General Manager and Vice President for India & South Asia at Elastic, where he spearheaded rapid expansion and positioned India as...
Namit D'Cruz appointed to drive regional enterprise strategy amid growing adoption of observability, security, and AI across South Asia.
Before this move, he served as Head of Sales EMEA at Activision Blizzard Media
Krishnamurthy joined HUL in 2000 and, over a career of more than two decades
His current tenure is set to conclude on 3 October 2026, according to regulatory filings.
Prior to this, Sachin Sahay served as Executive Vice President – Sales at ITC
Priorities include AI-led transformation, customer experience, commerce, social, martech, and CRM. PDX brings together the Groupe’s deep digital, technology, and experience capabilities
The acquisition aims to blend Triton’s iconic creative legacy with Alchemist’s integrated marketing expertise, targeting FMCG, D2C, Durables, Services, and Corporate sectors.
Chhachhi expands leadership mandate across Asia Pacific while continuing as Managing Partner, India
Prashant Peres will lead the combined Mars and Kellanova businesses
Experienced sales leader to drive advertising revenue and strengthen commercial growth at the communication platform
Prior to joining the RP-Sanjiv Goenka Group, Sahni spent over seven years at Network18 Media & Investments Limited
Former Jio Ads VP to Drive Product, Technology, and Platform Strategies for Household Growth
Veteran media executive’s 30-year journey reflects evolving news landscapes, leadership impact and enduring influence across Indian journalism
Siddharth Shekhar has announced on LinkedIn that he has assumed the role of Director
Marketing Veteran to Lead Kenvue’s Brand Strategy Across APAC
Veteran media executive takes the helm to guide strategic growth and leadership at the broadcasting group
Technology and business leader takes on a key operational role to accelerate growth and drive organisational performance
Seasoned leader steps into the top role to drive growth and strategic direction for the agency across key markets in the region
Kaul has been associated with Network18 Media for nearly 12 years.
Hospitality veteran takes charge of dining operations to elevate guest experiences and culinary offerings at the luxury resort
Senior marketing leader departs the FMCG giant after a notable tenure, signalling a transition in leadership and personal focus
Experienced marketing professional steps in to lead brand strategy and growth initiatives for the lifestyle brand
New hub aims to boost collaboration, efficiency and creative output using AI tools across WPP’s global client ecosystem
Experienced news leader steps into a key strategic role to advance ABP News’ editorial and business priorities
Veteran marketing leader steps into expanded role to drive growth and audience engagement across key Asia-Pacific and New Zealand markets
Seasoned healthcare and diagnostics leader to drive commercial strategy and business expansion at Thyrocare
Experienced finance leader takes charge to strengthen financial strategy and support CaratLane’s growth ambitions
Kondur will lead revenue strategy and commercial growth at the legacy publishing group
As the government gears up to auction free-to-air TV slots for FY26, broadcasters revisit concerns around limited capacity and market access
Parent company begins evaluating leadership options as Air India enters its next growth phase under Tata ownership
Seasoned Ogilvy leader appointed to steer Indonesia operations and accelerate integrated growth across the region
Experienced marketing leader takes charge to drive brand strategy and growth for M3M’s real estate portfolio
Direct-to-consumer companies are preparing for a new era of sustainable expansion driven by efficiency, retention and smarter customer engagement
Brands shift focus from constant ideation to precision execution and measurable impact in a more discerning consumer landscape
Doordarshan’s initiative expands access for regional broadcasters, boosting diversity and reach in India’s free-to-air TV ecosystem
Ministry clearance paves the way for Arugn Tech to take full control of Apollo-backed Planetcast in strategic media consolidation
Tech veteran joins board as Mastek strengthens leadership with deep digital and cloud expertise
Senior media executive exits Vida World as she looks ahead to new opportunities in the industry
Experienced leader takes helm of Titan’s board as part of strategic governance transition
Veteran leader exits after driving strategic growth, paving the way for new leadership at the automotive lubricants firm
Seasoned leader to steer Castrol India through strategic transition as the company enters a new phase of growth
Strong performance by major digital platforms contrasted with a year of introspection and strategy shifts for agencies and publishers.
The creator landscape evolved beyond lifestyle content, reshaping how audiences consume news, culture and public discourse in the digital age.
From attribution challenges to AI-driven optimisation, 2025 reshaped how brands measure effectiveness and plan for growth in the evolving digital landscape
Long-standing leader to step down after a distinguished tenure driving growth and innovation across the region
Promoted to Director – Category Planning & Activation (Head–Customer Marketing) at Mondelez International
Finance head exits quick commerce firm and is expected to rejoin Flipkart as sector competition intensifies
As digital ad spend climbs, marketers grow sceptical of performance dashboards due to AI opacity, attribution fatigue and ad fraud inflating metrics.
After a breakout 2025, retail media is set to evolve from a performance channel to a strategic core, redefining how brands plan, measure and connect...
Veteran strategist to also lead corporate development as Zigly targets expansion in India’s fast-growing pet care market
India Today Group’s Vice Chairperson and Executive Editor-in-Chief marks another year shaping the evolution of news and integrated storytelling
Finance leader joins Adani Group–owned NDTV, bringing nearly two decades of cross-sector expertise
From high-profile editorial shifts to strategic CEO appointments across NDTV, Network18, ABP, Zee Media, TV9 and Prasar Bharati - 2025 was a pivotal year
Long-time PepsiCo leader steps into expanded role as the company sharpens its customer and growth strategy.
Former JioStar and Viacom18 leader to drive revenue growth for Hindi GECs across the South region.
Former P&G Skin & Personal Care President to take charge as Coty enters its next phase of growth from January 2026.
From remixable scenes to meme-driven discovery, film marketing is quietly being rewritten
Veteran banker and digital transformation leader brings over three decades of institutional expertise
GenAI Films Blend Cinematic Storytelling and Technology to Tackle India’s Rising Heat
Former Amazon Technology Leader to Drive Digital Innovation and Operational Excellence
Executive Director Hirokazu Kotera explains how Kansai Nerolac is scaling in India with local insights, digital-first marketing and global tech
How India’s digital-first brands embraced offline retail, rewired media mixes, and turned phygital commerce into the new growth engine
From high-profile exits to power-packed appointments, India’s broadcast and digital media ecosystem saw a sweeping leadership churn in 2025
In his new role as CMO, Kher will oversee brand vision, integrated marketing strategy, digital transformation, and customer-experience led growth for Mirah’s portfolio
Telco Solutions was previously part of HPE’s Communications Technology Group, from which HCLTech acquired select assets in 2024
OPPO’s association signals a shift from conventional sponsorship to a value-driven collaboration
Seasoned PepsiCo Leader Takes Charge of One of the Company’s Most Iconic Portfolios
Announces leadership transition from 2026; key finance and governance roles realigned from January 2026
Veteran food services leader to steer growth strategy and strengthen operational excellence in India
Seasoned real estate leader to drive integrated growth, brand strategy and customer-centric expansion
Former Assam CEO takes on a key regional leadership role at Airtel
Former PhonePe and Flipkart leader to steer strategic sourcing and partnerships
Seasoned global leader to drive partnerships, new business, and scalable growth across GeoAI-led ecosystems
Veteran leader with two decades of experience to drive growth, digital expansion and patient-centric innovation
Sam Altman credits Wong for shaping OpenAI’s public voice during rapid expansion
The move signals Google’s deepening focus on building advanced AI and cloud systems.
Hearing on the Promotion and Regulation of Online Gaming Act likely only in January 2026, leaving the industry in limbo.
Quincey to transition into the role of Executive Chairman as Coca-Cola prepares for a leadership shift.
Veteran media leader to steer the broadcaster into its next phase of digital transformation and public service growth
Departure follows management shake-up as company prepares for global regional overhaul
Campaign shifts focus from transplants to internal health as the real solution for lasting regrowth
Veteran South Asia correspondent steps into editorial leadership role as RT strengthens its India-focused newsroom.
Veteran journalist Ashok Bagriya leads the Moscow broadcaster’s largest overseas newsroom as RT sets its sights on India’s vast media market.
A new campaign spotlights the quiet power of discipline, showing how small monthly investments can become a long-term money habit.
Senior digital leader set to join Microsoft to head AI news product
Appoints Kara Osborne Gladwell and Tia Castagno to New Global Media Leadership Roles
New appointments underscore the network’s push toward integrated content and brand-led solutions
Warner Bros Discovery receives revised bids from Netflix, Comcast and Paramount Skydance
Dhoni exemplifies consistency, composure, and high-caliber performance, qualities that mirror Panasonic’s legacy, the company said
From premium LED billboards to rural haats and temple towns, brands across categories are opting for OOH, reaffirming that outdoor is back in the core...
Puneet Kusumbia, Vice President - Marketing, Heritage Foods, shares how innovations, new launches, premiumization, marketing initiatives and distribution have driven growth for Heritage Foods Limited
At e4m TechManch 2025, Maruti Indoria of Times Network makes a sharp case for premium targeting and live influence
Yagnik, CEO of MOMS Outdoor Media Solutions, took centre stage with a compelling keynote that transformed the audience’s perception of OOH advertising at the e4m...
Attribution metrics, once the gospel for campaign success, are now increasingly regarded as approximations, explain experts
Navneet Singh Dhingra, Director and Owner of Orango Solutions, a specialist in airport OOH, addresses affordability concerns, role of BFSI as advertisers and need for...
Debjyoti Dutta has been with Maruti Suzuki for over 20 years
OMARK Media Solutions is a new-age Digital Out-Of-Home media assets company
Sunil Kakkar has been with Maruti Suzuki India for over 35 years; currently heads the Corporate Planning vertical and is a key member of Executive...
The campaign for Next-Gen Advantis IoT 9 Digital Lock reinforces the brand's promise of secure, stress-free living
The account was awarded after a multi-agency pitch
The campaign will roll out across multiple platforms, including digital, television, and on-ground activations
Sheetal Vanwari, CMO, Aws Space Solutions lets us in on the company's 'incredible year', marked by growth and expansions in 2024
Directed by Nitesh Tiwari, the campaign film has been conceptualised by Tilt Brand Solutions and ZeroFifty while being produced by EarthSky Pictures
Starcom has also worked with other pharma companies like Novartis, Pfizer and Merck
Like the original Chal Meri Luna campaign, the new campaign for E-Luna is also led by advertising legend Piyush Pandey of Ogilvy Group
Tata Motors adjudged ‘Brand of The Year’ with 31 metals across categories
The campaign will be amplified across television, digital, outdoor, and social media platforms
Maruti Suzuki is set to unveil its 'Made-in-India-for-the-World' eBorn SUV – e VITARA at the Bharat Mobility Global Auto Show 2025
Prior to assuming this role, Belson held the position of Co-Founder and Chief Marketing & Experience Officer at Akasa Air
In a post, Maruti cited her desire to "create the time and space to do [her] own exploration" as the reason behind her decision to...
Janani has joined Versuni India Home solutions limited as Head of Marketing for Preethi Kitchen Appliances
Speaking at the e4m D2C Revolution Summit 2024, T Koshy, Managing Director and CEO of ONDC, addressed the open digital commerce ecosystem’s growth in Bharat's...
The awards night will celebrate outstanding work done by brands and marketers in the direct-to-consumer ecosystem
Lenskart’s media duties are currently with Starcom
According to a report by TAM AdEx, more than 2.5k advertisers and 3.3k brands were exclusively present on radio in Jan-Mar 2024
Partho Banerjee, senior executive officer, marketing and sales, Maruti Suzuki, shares insights into the brand’s new campaign ‘Run On What You Love’ and Gen Z...
In the latest edition of Pitch BrandTalk, Jayati Singh, Chief Marketing Officer, Tally Solutions, shares how marketing efforts of the B2B company have evolved, its...
'I am delighted to embark on this exciting journey with Kalamandir Jewellers,' said Shruti Haasan about the association
The campaign is centred on Emcure Pharmaceuticals’ vision to go beyond cure and enable healthier living for individuals
Khurrana will spearhead the brand's latest Spring Summer collection campaign which will be visible across regions nationally
Vinay Pant, Head of Marketing, Tata Motors Passenger Vehicles, shares his insights on the company’s marketing strategies, expansion plans, brand philosophy and more
In his first-ever media interview as Maruti Suzuki India's Senior Executive Officer, Sales & Marketing, Partho Banerjee speaks exclusively to e4m about his vision for...
The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad spaces for small advertisers
The campaign highlights Shopsy’s brand positioning as the hyper value shopping destination
From cookie deprecation to AI investment, Shashank Srivastava, Senior Executive Officer (Marketing & Sales), Maruti Suzuki, explains what is setting the tone of his marketing...
Exhicon Events Media Solutions said that the relocation is in line with the company's recent acquisition of the Pinewoods Golf Club
As car sales touched record numbers in 2023, auto brands share how marketing budgets will see an upward trend in the coming quarters with print...
An all-encompassing strategy, intertwining technology, communication, and oversight, is imperative for advertisers to safeguard their digital investments, say industry experts
Advertisers from Tamil Nadu outline their plans for the Pongal festive season with respect to ad spends, marketing strategies, media mix and expectations
Before joining Everest, Rahul Vengalil was with Isobar for over seven years
Guest Column: Amit Kushwaha, Head - Brand & PR, RummyCulture talks about the evolving role of tech in shaping the market
During Q3 of 2023, the top 10 advertisers together covered 13 percent share of ad space
This marks a significant milestone in the brand's evolution, expanding its offerings to cater to the diverse palates of its customers on various joyous occasions
The film makes the point on the role of homemakers, knowing what is best for the health of the family
Adding 2000 MarTech tools in just six months is a testament to the acceleration of AI-driven software, noted Scott Brinker of ChiefMartec and HubSpot
Saboo worked in key marketing roles at FloBiz, Ola Cabs, Aditya Birla Fashion and Retail Limited and SAB Miller prior to this
Along with TV, OTT and digital, carmakers are stressing the use of radio and vernacular communication to connect with consumers in the last mile
In today’s edition of the e4m D2C Revolution series, Kaushik Mukherjee, Co-Founder & COO, SUGAR Cosmetics, talks about the brand’s eight-year journey and understanding the...
Industry experts say TV distribution revenue is likely to go up this year on the back of price hike by broadcasters following the implementation of...
Additionally, he will take up the role of Executive Director of BCCL, after receipt of necessary regulatory approvals
During a fireside chat with Vivek Malhotra at Pitch CMO Summit, Shashank Shrivastava said it is crucial to allow employees to experiment and make mistakes...
Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its new tariff order (NTO) framework
The film has been released on television supported by a longer edit on digital. Additionally, it is backed by elements in print, OOH...
The campaign highlights an easy immunity building routine without any changes to individual routines Highlighting the importance of following an effective immunity-building routine, NuShaktiTM...
“We don't just make cars. We call it People Technology” Spearheading revolutions since its inception, Maruti Suzuki India Limited launched ‘People Technology’, a dedicated media...
Mandate includes translating the Customer Value Proposition for More Supermarkets into a consumer-facing brand essence More Retail Limited has awarded the creative duties of its...
The company reported a net profit of Rs 614 crore during the same fiscal compared to Rs 626.1 crore in the previous fiscal Johnson &...
The senior journalist made the announcement on Twitter on Wednesday India Today journalist Shiv Aroor has announced on Twitter that he will be taking over...
As per data, jacket-full page was the preferred ad position in the print medium during 2020 Though print advertising suffered a massive setback during Covid-19...
The report centres on understanding the advertising trends compared to the past 5 years, monthly trends, top spenders, city and state contribution on radio ads...
Rajesh Uttamchandani, Director, Syska Group, shares insights on the rationale behind venturing into a new segment, marketing strategy, distribution plans, expectations for 2021, and more...
Prior to this, events industry veteran Singh has worked with Wizcraft and Jagran Solutions and has managed some of the globally acclaimed IPs and properties...
The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making inroads in India, say experts...
The platform has also partnered with Jio Studios for the nationwide distribution of their upcoming movies Ram Prasad ki Tehrvi and Aadhar UFO Moviez announced...
Experts say that OTT has still retained its love for the billboard medium and brands are gradually returning to...
Raj will lead the creative and ideation functions and be responsible for raising the overall creative output of the firm Spring Brand Solutions, the latest...
Bluemarlin redesigns and leads product portfolio expansion through a design strategy to deliver confidence, expertise and trust among consumers of ITC Bluemarlin partnered with ITC’s...
While some OOH industry leaders say there was a 40% increase in revenue from pre-Covid days, others say it was visibly muted when compared to...
The agency will handle strategy and communication across digital, social and mainline for the brand Troikaa Pharmaceuticals Ltd.has appointed BBDO India as the AOR for...
As per the latest TAM AdEx data, Print had the highest number of advertisers between October and November both in 2019 and 2020 compared to...
Verizon Media ConnectID has been built for the cookie-less future of digital advertising Verizon Media has announced the launch of its new unified identity solution,...
Voltas Limited has been taking proactive measures and initiatives to integrate health and well- being related features within its products. As a Tata...
Among the elected members are Atul Sharma, President, PRCAI; Kunal Kishore Sinha, Vice President, PRCAI and Sunayna Malik, Secretary, PRCAI The Public Relations Consultants Association...
Extending its investor education initiative – UTI Swatantra on Quora UTI Mutual Fund (UTI MF) is extending its investor education initiative on...
The agency aimed at start-ups and SMEs insists on taking up only a limited number of projects at a time, so the founders can be...
Under the campaign, the agency put up cameras, disguised as Maa Durga’s #ThirdEye, to watch over the crowd
The consultancy’s first responsibility will be to aid TRUST Group launch and sustain its maiden mutual fund...
As per the latest TAM AdEx data, the average ad volume per day saw a sharp increase of 5.7 times in August 2020 against the...
Bacardi swaps crude oil for seed oil as petroleum-based plastics are replaced by plant-based ‘wonder material’ – a silver bullet in fight against plastic...
Rohit Sakunia, Chief Business Officer & Co-founder, Art-E Media, and Tejender Sharma, Chief Creative Officer & Co-founder, talk about the current landscape of marketing technology...
ITC’s leading Cosmetic skincare brand Dermafique is co-designed by Dermatologists & Cellular Biologists with science at its core at ITC’s Life Sciences & Technology Centre....
Jayati Singh Global Head, Marketing – Tally Solutions says that B2B marketers are turning to online experiences and virtual walkthroughs as they are easier to...
Maruti Suzuki India Limited today launched a distinctive loyalty program – Maruti Suzuki Rewards. This first-of-its kind loyalty program will cover all passenger...
Zirca Digital Solutions, a 360-degree digital solutions provider, is appointed as the exclusive Advertising Sales Representative in India of global...
With the Coronavirus disease, also called COVID-19, pandemic triggering a lockdown around the globe, Mahesh Chauhan, Founder, Salt Brand Solutions tells us what brands must...
A subscription that allows an individual to send flowers to their loved ones, even after they are gone For the first time ever...
DAN’s Carat and Posterscope will also be working on the account Starting the year on a high note, iProspect India, the digital performance agency from...
In the ad, Nykaa and Laxmi challenge the beauty standards women have grown accustomed to all their lives Nykaa has created a campaign called #WhatMakesYouBeautiful...
The first phase of the association will include a marketing campaign targeted pan India across Tier 1 and Tier 2 cities across online and offline...
Kellogg India Private Limited joins hands with The Breakfast Revolution and Sesame Workshop India in a collaborative initiative aptly called ‘Bright Start’. The program brings...
If there is one word which describes India the best, it’s diversity. Diversity in cultures, entertainment, food and more. This diversity is probably reflected the...
The integrated campaign is spearheaded by a TVC ad using an emotional storytelling route to highlight the importance of ceilings in home decor...
Provides a powerful, live cloud gaming opportunity with Hatch on its 5G smartphones OnePlus, the global technology brand, collaborated with Qualcomm Technologies Inc. and Ericsson...
If the conversation in the last couple of years leading to the 2019 election in Delhi revolved mostly around slowing down of business. Now, the...
Maruti Suzuki India announced Bollywood Superstar Varun Dhawan as the brand ambassador for Maruti Suzuki ARENA channel. Varun Dhawan exemplifies the confident and dynamic...
Its been more than two months since the #ViVOIPL 2018 got over - one of the top most properties in India across categories - and...
Baggit, one of India's most popular bag and accessories brand, has launched its new brand campaign titled #PutItOnTheTable. Focusing on women empowerment the...
Amidst all the glitz and glam, the 19th edition of International Indian Film Awards (IIFA) concluded in Thailand yesterday making it the biggest celebration of...
Isobar India, the digital agency from Dentsu Aegis Network, collaborated with Godrej Security Solutions to launch India’s first Voice-Enabled Mobile Banner.
Cricket is considered synonymous with sports in India. There is a new love emerging though, and that is football. In 2017 FIFA U-17 World Cup...
During 24-hour Brand Roadblock Campaigns for Maruti Suzuki & Padmaavat, Truecaller Video Ads delivered over 100 million impressions Truecaller announced a significant milestone to its...
Maruti Suzuki and Google have come together to introduce a unique digital engagement initiative for auto enthusiasts attending the 14th edition of Auto Expo in...
Under the patronage of the French Ministry of Culture, the Embassy of France and Institut Français in India in collaboration with TV France International will...
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