Tags STORY
Opinion
Navigating the winds of Change in Digital advertising: A pivotal...

Guest Column: Shailley Singh, Executive Vice President, Product & Chief Operating Officer, IAB Tech Lab writes about challenges and opportunities....

By Shailley Singh

Marketing Moments
The Roadster Life Co unveils campaign with Jacqueline Fernandez, Zakir...

The campaign is named ‘Trends with Benefits’

By Team PITCH

Opinion
Revolutionizing Marketing: The Power of AI in Transforming the Industry

Guest Column: Kush Aggarwal, Head of Marketing, Bikano writes how Artificial Intelligence will dictate the evolution of marketing in 2024

By Kush Aggarwal

Opinion
Unlocking the Power of AI in Marketing: A Glimpse into...

Guest Column: Rashid Khan, Chief Product Officer & Co-founder, Yellow.ai writes about the applications of AI in marketing that are....

By Rashid Khan

Opinion
Technology and Storytelling: A new era of entertainment

Guest Column: Shajesh Menon, Founder and CEO, Younion writes a comparative account of old vs new ways that storytelling will....

By Shajesh Menon

Opinion
2024 uncovered: Navigating the new wave of consumer-centric marketing trends

Guest Column: Chaitanya Ramalingegowda, Director & Co-founder, Wakefit.co writes about long-form content, premiumisation, creator economy, interactive content and voice search....

By Chaitanya Ramalingegowda

Opinion
Marketing trends for 2024

Guest Column: Sheena Kapoor, Head - Marketing Corp Comm. & CSR at ICICI Lombard writes about emerging tech, evolving consumer....

By Sheena Kapoor

Opinion
Human + Machine: A CMO’s Vision For 2024 & Beyond

Guest Column: Ravi Santhanam, Group Head, Chief Marketing Officer and Head – Direct to Consumer Business, HDFC Bank writes about....

By Ravi Santhanam

Opinion
Exploring the Shifting Marketing Trends for 2024

Guest Column: Charu Malhotra, Chief Brand Officer & Group Head Marketing, APL Apollo Tubes Ltd writes about navigating the trends....

By Charu Malhotra

Opinion
Riding the Design Wave in 2024: A Sneak Peek into...

Guest Column: Independent consultant Shaswat Das writes how the design game will take some steep turns in 2024

By Shashwat Das