Swiggy expands eatright to 50 cities to serve health-focused consumers

Swiggy has expanded its EatRight initiative to 50 cities, bringing health-oriented food choices to a wider set of customers across the country. The move reflects growing demand for nutritious, balanced meals and Swiggy’s intent to cater to changing consumer preferences around healthier eating habits.

EatRight features a curated selection of restaurants and meal partners that prioritise nutritional quality, balanced ingredients and transparent calorie information. With this rollout, users in major and emerging markets can now access an array of options tailored to wellness goals — whether they’re managing calorie intake, looking for high-protein meals or seeking chef-designed healthy menus.

To make the experience more personalised, Swiggy has also introduced filters and tagging that help users easily navigate diet-specific categories such as low-calorie, gluten-free, vegan and high-protein. This allows customers to find meals that align more closely with their health objectives without sifting through unrelated listings.

The broader expansion is also part of Swiggy’s strategy to meet rising interest in nutritious dining among urban and health-savvy consumers. As people increasingly balance convenience with well-being, the availability of curated healthy options helps position Swiggy as a platform that supports both lifestyle and nutritional goals.

By enhancing user choice and visibility for wellness-centric restaurants, the EatRight extension benefits both diners and partner restaurants that specialise in health-forward cuisine. The service is expected to drive more engagement with customers seeking sustainable food habits, while enabling restaurants to connect with a targeted health-oriented audience.