Serveral marketers from different industries have told exchange4media that they are under pressure from the top management to cut down....
As per EY's latest report on the media and entertainment sector, gaming is the fourth largest segment in the M&E....
Despite higher investments compared to DOOH, 3D billboards have captivating displays and also generate interest on social media platforms, share....
The total broadband subscriber base of the country as on 31 March, 2023, is nearly 847 million
As per dentsu e4m Digital Advertising Report 2024, programmatic buying of digital media contributed 42% (Rs 17,088 crore) to digital....
Avinash Pandey, CEO of ABP Network, spoke at the Pitch Madison Advertising Media Report 2024 about how certain brands still....
At the Pitch Madison Advertising Report 2024, filmmaker R Balki highlighted the significance of creative content in the context of....
Rob Norman, Global Digital Expert and Advisor, Madison, shared his insights on 'Restoring Trust and Confidence in Digital' at the....
At the unveiling of Pitch Madison Advertising Report 2024, Abheek Singhi, Managing Director & Senior Partner, BCG talked about looking....
Simran Channey Gaglani, AVP, Brand Solutions, Viacom18 Sports, spoke about 'The Rise of Digital' at the unveiling of the Pitch....