By criminalising real-money gaming and its promotion, the Bill threatens one of the fastest-growing sources of India’s advertising economy.
The maker of alcohol brands such as Smirnoff, Johnnie Walker and Captain Morgan, spent Rs 238 crore on advertising in Q1FY26
Platform’s $1.8B ad revenue forecast for 2025 sparks interest from Indian tech, real estate, and entertainment marketers.
The conference will be followed by the e4m Revenue Leaders 30under30 and e4m Revenue Leaders 40under40 awards
MIB report reveals shifting funding patterns across India’s public and private broadcast ecosystem
ITV Network’s Abhay Ojha on why e4m’s 30Under30 is a celebration of bold ambition and industry-defining innovation
Radio players attribute this to reasons like diversifying from a traditional set-up to multimedia entertainment enterprise & creating deeper audience engagement via content optimization and...
Amazon's first-quarter earnings report surpassed Wall Street expectations with revenue rising to $155.7 billion, a 9% increase year-on-year
In this deep dive, e4m explores how after years of being counted out, print media is seeing renewed advertiser interest, upward rate revisions, and deeper...
According to Arthur Sadoun, Chairman and CEO of Publicis Groupe, the agency has invested half a billion euros in data, creators, and digital media
With data being centralized and not distributed, industry observers note platforms like Swiggy and Zepto are giving rise to ‘mini’ walled gardens with the help...
This is the first time that Snap Camera India, the parent company of Snapchat, has crossed Rs 100 crore in revenue with a 28% jump...
While revenue numbers for print have bounced back to pre-COVID levels, experts point out that its share of the overall AdEx at 19% in 2024...
Industry players say urban markets will see a surge in radio ad revenue as it continues to be an adaptable, multi-platform advertising solution and a...
Alphabet plans to pump $75 billion in 2025 for expanded Shorts ad formats, Gemini AI-powered audience targeting, and Google Cloud integrations
Google’s Search advertising revenue has climbed 13% to $54 billion
Total revenue down by 3% to Rs 2,013 crore
Consumer demand did not witness a meaningful pickup during the festive period, resulting in brands holding back on advertising spends, said the company in its...
Marked by substantial revenue growth and strategic advancements across its platforms, Meta continues to be an indispensable partner for brands
According to the media company, in FY24, its ad revenue for the entertainment segment was flat as the business reduced original programming hours due to...
ShareChat's advertising revenue has increased 23% to Rs 315 crore
Robust infrastructure, tech integrations and AI-powered dynamic creatives are expected to propel the growth of DOOH in the region
YouTube’s ad revenue hit $8.92 billion as Google continues to expand its video platform's reach
The conglomerate has said its total revenue from operations stands at Rs 22,282 crore for the quarter
An active medium, print has thrived and restored advertisers' confidence even amid the digital boom. Industry players share what scripted print's success
The e-commerce giant reported a 10% increase in net sales to $148 billion compared to the same period last year
Despite spending on IPL, elections and the T20 World Cup, brands will still have budget allocations for the festive months, share industry experts
However, circulation revenue has seen better days, say publishers, who are hopeful of finding potential avenues
Industry observers share that political parties gearing up for the state polls and the upcoming Budget are likely to bring in more ad money for...
The newspaper group’s average cost for newsprint has reduced from a high of Rs 63,500 PMT in Q2 FY23 to around Rs 51,500 PMT in...
Revenue of the e-commerce giant rises 13% to $143.3 billion
Pegged at around Rs 2,000 cr each for TV & digital, industry observers say this IPL’s advertising revenue may not be able to meet the...
Tejas Soni joins as Branch Head – Sales (North), Moumita Ghosh returns as Branch Head – Sales (South) and Darius Maneckji joins as Revenue Management...
While some digital marketing experts shared Google's SGE could lead to a drop in traffic & publisher ad revenue, others said the impact would depend...
The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad spaces for small advertisers
Industry observers note that print ad rates are still 20 per cent below the pre-Covid levels; a shift to digital and lack of data are...
Google has posted about 13% gain in revenue from Search and 15% in YouTube ads
TV18’s subscription revenue saw a jump of 8% Y-o-Y in Q3 FY24; TV18’s News Business saw 23% revenue jump in Q3FY24
Google India has reported gross ad revenue of Rs 28,040 crore in FY23
According to the e4m-GroupM Programmatic Report, India’s digital ad revenue is likely to surge to nearly Rs 540 billion by 2024
According to the e4m-GroupM Programmatic Report, India’s digital ad revenue is likely to surge to nearly Rs 540 billion by 2024
Decline in television consumption and inflationary pressures on FMCG led to a drop in TV advertising revenue, share experts
The publisher has recorded ad revenue of Rs 254 crore for the quarter; expects further improvement in revenues in H2 on the back of lower...
The sector is set to reach $1 billion in 2023, says the Ampere Analysis report
PAT margin decreased to 13.6% in FY 2022-23
The group’s total revenue has increased by 21%; circulation revenue by 1.5%
The company said ad sales for Google's YouTube video service has increased 4.4%
The company’s advertising and promotion expenses stand at Rs 1,481 crore as on June 30, 2023
He also stated that his priority is to reverse the negative cash flow
CRISIL Ratings says that the print media sector may grow on the back of higher corporate and government ad spend
Industry experts say TV distribution revenue is likely to go up this year on the back of price hike by broadcasters following the implementation of...
While Star Sports Network has onboarded 15 sponsors, Disney+ Hotstar has got 13; advertisers who couldn’t get TV spots are now buying on digital
An international publication has accessed internal documents that pointed to Twitter's crisis in ad revenue, which stands at $88 million for the five weeks between...
The group’s advertisement revenues saw an increase of 13%, circulation revenues up 6%
ZEE5’s total revenue for the year stands at Rs 741 crore, up 36% compared to the previous fiscal
With a stark difference between the results of some of the biggest ad platforms, experts discuss what should be the way ahead for marketers
Disney Plus has reported that its streaming losses have reduced by $400 million in the second quarter; the subscriber count for Disney+Hotstar has dipped by...
Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its new tariff order (NTO) framework
According to data accessed by Tofler, the company's total expenses jumped 85% to Rs 42,040.3 crore from Rs 22,766 crore Oppo Mobiles India's revenue from...
The company reported a net profit of Rs 614 crore during the same fiscal compared to Rs 626.1 crore in the previous fiscal Johnson &...
As per the BARC report on ad volumes on television for 2020, digital native advertisers turned to television to capitalise on TV’s reach and viewership...
According to Tofler, the total income of the company has more than doubled to Rs. 2485.7 crore from Rs. 1255 crore, recording an approximate 100%...
At the recent 'VIBES 3.0-The Everywhere Content' conference hosted by Elara Capital, the panelist delved into emerging trends across media in advertising Digital is likely...
The company's revenue from operations shot up to Rs 371.76 crore for the fiscal ended 31st March 2020 from Rs 184.22 crore in FY19
The company’s total revenue has dropped to Rs 5846.20 crore in FY20 from Rs 6309.90 crore during the previous year During its 25th year of...
The revenue growth is primarily attributed to an increased usage of cloud and other related services by existing and new customers in India Amazon Internet...
Looking at a transaction-led model, digital sports destination will focus on customer experience and personalization to build brand loyalty Dream11-promoted digital sports destination FanCode is...
The company’s advertisement revenue has dipped to Rs 5,367.88 crore from Rs 6,155.32 crore Media conglomerate Bennett Coleman and Company Ltd (BCCL) has posted a...
While some OOH industry leaders say there was a 40% increase in revenue from pre-Covid days, others say it was visibly muted when compared to...
Google's ad revenue has contributed to about 27% share in the turnover, media reports have said Google India has recorded Rs 5593.8 crore as revenue...
According to industry experts, the official broadcaster has made a revenue of around Rs 250 crore from Hotstar The 13th edition of the Indian Premier...
The Group has said it continued to progress with a very strong third-quarter performance despite the impact of Covid-19 S4Capital has posted an almost 53%...
Speaking to analysts during the Q2 FY21 earnings call, the company also discussed NTO 2.0 impact on...
The operating revenue for the quarter stands at Rs 846.4 crore, down 5.2% Y-o-Y Dish TV India Limited has reported consolidated subscription revenues of Rs...
As part of the third quarter 2020 results, Twitter has reported 14% total revenue growth to $936 million and 29% jump in Average Monetizable Daily...
The number of daily active users stands at 1.82 billion on average for September 2020, an increase of 12% year-over-year Facebook has reported financial results...
The Group has posted Advertising Revenue of Rs 226.3 crore in Q2 as against Rs 367 crore recorded in the same quarter last year DB...