Tags STORY
Marketing Moments
Amazon ad revenue up 24% in Q1

Revenue of the e-commerce giant rises 13% to $143.3 billion

By Team PITCH

Marketing Moments
Will IPL 2024 score bigger ad numbers than last 2...

Pegged at around Rs 2,000 cr each for TV & digital, industry observers say this IPL’s advertising revenue may not....

By Aditi Gupta

On The Move
Zee Media appoints Sales Heads for North, South & West

Tejas Soni joins as Branch Head – Sales (North), Moumita Ghosh returns as Branch Head – Sales (South) and Darius....

By Team PITCH

Marketing Moments
AI-powered Search Generative Experience won’t hit publisher rev or traffic:...

While some digital marketing experts shared Google's SGE could lead to a drop in traffic & publisher ad revenue, others....

By Shantanu David

Pitch Feature
Why is Big Tech turning to small advertisers?

The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad....

By Shantanu David

Marketing Moments
Print ad volume up but have the rates dropped?

Industry observers note that print ad rates are still 20 per cent below the pre-Covid levels; a shift to digital....

By Chehneet Kaur

Marketing Moments
Google Q4 ad revenue up 11%

Google has posted about 13% gain in revenue from Search and 15% in YouTube ads

By Team PITCH

Marketing Moments
Network18 posts consolidated operating revenue of Rs 1,774 cr in...

TV18’s subscription revenue saw a jump of 8% Y-o-Y in Q3 FY24; TV18’s News Business saw 23% revenue jump in....

By Team PITCH

Marketing Moments
Google India posts 12% jump in FY23 ad revenue

Google India has reported gross ad revenue of Rs 28,040 crore in FY23

By Team PITCH

Report Watch
Programmatic ad revenue in India expected to reach Rs 394...

According to the e4m-GroupM Programmatic Report, India’s digital ad revenue is likely to surge to nearly Rs 540 billion by....

By Team PITCH