Tribunal directs interim payment of Rs 40 crore; tells Sony to stop displaying warning messages on channels
The financial performance in FY2025 reflects the ongoing challenges in the TV news business, exacerbated by macroeconomic pressures and shifting advertising trends
Increasing reach of DD Free Dish, combined with quality programming, has created a robust platform for broadcasters to not only enhance viewership but also build...
As per highly placed sources, leading news channels secured slots at nearly half the price they paid in the previous auction, signalling a shift in...
The inside story of mismanagement at MPEG-2 slot e-auction
The comment has been made by TRAI in its recommendations for regulatory framework for ground-based broadcasters released on Wednesday
Hitesh Joshi has held leadership positions at organisations including Nutanix, Veeam, IBM, and Novell
Industry experts weigh in on the factors that led to the decline and offer insights for advertisers to reassess their strategies
Industry insiders say there are concerns that unchecked competition from streaming services could jeopardise the traditional cable and DTH markets
Rory Mitchell, GM, Global Growth at Criteo and Global Head of Sales & Revenue, shares his thoughts on the complexities of personalised advertising and the...
Permission holders in uncovered new cities of North Eastern states, J&K, and island territories will get a concessional rate of 2% annual fee for the...
DPOs want TRAI to reduce broadcaster discount on channel bouquets from 45% to 15%, saying that the current discount makes broadcasters push unwanted channels to...
While hearing the case of the restraining order on Power TV, CJI D Y Chandrachud asked about the number of TV channels that have been...
Among the channels that have been blocked are TV9, NTV, Sakshi TV and 10TV
The two companies reportedly addressed CCI, allaying concerns about the merged entity dominating cricket broadcasting and streaming
Ad rates too typically go up 40-50% during elections, say industry experts
Industry players are unanimous that device interoperability empowers marketers to create unified brand experience, drive engagement, conversion, and ultimately, brand loyalty
Industry insiders say some news channels increase ad rates by more than 50%, while others hike them 100% during polls
Halting the price hike of TV channels may not hit broadcasters as much as losing out on the viewership could, considering big ad dollars will...
Sources say TRAI has requested broadcasters to not increase prices of TV channels till June this year to avoid any kind of action and reaction...
According to regional news players, more relevant and relatable information around the upcoming general elections has drawn more audience and advertisers
The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad spaces for small advertisers
Manoranjan Grand paid the highest price, Rs 21.25 crore, for a slot on the platform
Compared to last year’s Rs 100.35 crore, six news channels have secured slots for a total of Rs 112.25 crore; industry observers attribute the rise...
After relaunching business news channel ‘NDTV Profit’, NDTV to launch two regional channels soon
Guest Column: Lakshmi Rebecca, Founder and CEO of Red Bangle, discusses the evolution of D2C brand marketing through significant trends
Officials from news channels say there is a “substantial” growth in advertising rates and there has been an overwhelming response from advertisers, especially for CTV...
Guest Column: Arunima Yadav, VP & Head of Marketing - Hindware Bathware & Tiles, Delving into the New Era of Tech-Driven Consumer Engagement in Bathware
The Reference Interconnect Offer (RIO) for Network18 and ZEEL will come into effect on Feb 1, 2024
Industry has a mixed response. While some say NTO 3.0 has been positive, others claim it has shrunk the number of subscribers and has no...
His last day will be January 18, 2024, according to the company's disclosure to Sebi
The ministry has asked the regulator to consider AIDCF's request for allowing TV distributors the autonomy to break broadcast bouquets
The data will be released every Thursday
A decision on the price at which BARC will provide Respondent Level Data to channels is expected soon
As reported by e4m, BARC had asked MIB to clarify if it is supposed to provide broadcasters Respondent Level Data or Raw Level Data
Dasgupta, CMO, Heads Up For Tails (HUFT), explains the changing concept of pet 'ownership' in India, and the uniqueness of being a pet care brand...
The channel is led by senior journalist Shamsher Singh
Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its new tariff order (NTO) framework
As per ARCP's analysis, Venkat Sujit Samrat, former BARC Product Head, gave out specific instructions to cut viewership ratings of a few news channels, keeping...
The revamped identity is in line with the brand's promise of 'Kaalji Tumchi Hith Maharashtrache' (Viewer’s Concern & In the Interest of Maharashtra) TV9 Marathi...
Guest Column: Shailesh Kapoor, Founder & CEO, Ormax Media, examines the road to recovery TV industry will be taking on the revenue front in 2021...
Guest Column: Ravish Kumar, Business Head- Regional Entertainment (Kannada and Marathi Clusters), Viacom18, says that one key lesson that the pandemic taught the sector was...
Brands and experts say that they still rely on the news genre as it delivers the right audience in a cost-effective manner It has been...
As per the data, among regional language channels, Tamil, Bengali, and Telugu channels topped during Aug-Dec’20 as...
We have been working on getting the right content mix for our channels and the popularity of each genre, says OTL MD Jagi Mangat Panda...
In a conversation with exchange4media, Abhishek Dutta, South Asia Network Head, POGO and Cartoon Network, talks about the year 2020 and its recovery during festive...
In a conversation with exchange4media, Neeraj Vyas, Business Head - Sony SAB, talks about the Sony SAB content strategy and on bringing 80s iconic show...
Guest Column: Rubeena Singh, the CEO, iProspect India, outlines key rules for brands on the path to digital transformation with respect to reaching, engaging and...
Industry leaders are optimistic that the growth momentum will continue post festive season, with December likely to witness high single-digit growth over the same period...
As per industry estimates, festive billings have seen close to 80%-100% recovery. Broadcasters are hoping that the...
With MSMEs in FMCG, education, BFSI, real estate, retail, etc. being selective with their spends, news channels had to live off ads coming in from...
Century Ply developed a form of nanotechnology, grained on the surface of plywoods and laminates, that terminates the virus that meets it Content creation came...
Fynd has announced a partnership with Clarks, to power their omnichannel strategy and boost sales Fynd today announced a partnership with...
Zakka Jacob, Executive Editor, CNN-News18, talks about the revamp coinciding with the 'no BARC ratings' period, the channel’s primary focus areas and more A little...
As per industry watchers, there are still advertisers who want to put their money in the English genre audience and that with fewer players left...
The company has announced the launch of Airtel IQ, a cloud-based omnichannel communications platform
Pavangopal A, Head of Marketing & E-commerce, Nandu's shares five principles that helped the meat retail brand convert challenges into advantages Covid-19 brought the...
The move follows of reduction in ala carte prices by some of the broadcasters Hathway has announced that it has refreshed its pack offerings during...
Colgate-Palmolive (India) Limited, the market leader in Oral Care, announced the appointment of Ram Raghavan as Managing Director effective August 01, 2019. Prior...
Iconic players like Chris Gayle, Andre Russell, Brendon Mccullum to feature in the tournament Cricket fans in India will be...
Chrome Data Analytics and Media the primary research company conducted an in-depth survey on the youth channel consumption pattern in India. Youth channels are constantly...