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The platform is seeking Rs 80 crore for co-presenting sponsorship, Rs 55 crore for powered by sponsorship, and Rs 30....
Pegged at around Rs 2,000 cr each for TV & digital, industry observers say this IPL’s advertising revenue may not....
Negotiating for IPL ad rates is likely to be challenging as the merged entity is at an elevated position in....
Sidharth Shakdher stepped down in November 2023 as CMO of Disney+ Hotstar
e4m MarTech India Conference 2023 saw industry leaders from across sectors discuss the scope of MarTech in India
The streaming platform’s ad revenue for FY23 grew by 17% and subscription revenue increased 49%
We are also looking to see whether we can strengthen our hand there, said the Disney CEO during the earnings....
Weeks into the World Cup season, we've been treated to many ad campaigns, some memorable some not. Here are a....
Some agencies say 10% ad inventory has been saved for last-minute deals. Others claim TV inventory is sold out but....
The merger is in line with the companies’ endeavours to restructure their streaming, broadcasting and distribution business
