OTT took the lion's share of the revenue in the fiscal, raking in Rs 31,800 crore
e4m was the first to break the story about Aparna Purohit's exit from Amazon Prime Video to join hands with....
While there are chances that the next Head of India & SEA Originals may be an outsider, Nikhil Madhok, Head....
Purohit is likely to join Aamir Khan Productions in a leadership role, according to sources
Experts say these partnerships could create a few ad giants controlling everything, or it could lead to a more open....
Avg monthly active users of short videos dropped to 246 million in 2023 from 366 million in 2022, as per....
The festival of colours brought out the creativity in brands as they teamed up for matching billboards and unleashed vibrant....
Experts say by fostering this ecosystem, YouTube draws interesting and varied content, offering advertisers a dynamic platform to reach target....
Guest Column: Kamal Krishna, CEO at MOBILISE unveils the Next Frontier in SEO Strategies
The ad-supported model for Amazon Prime Video is meant for the US, UK and Germany as of now