Tags STORY
Marketing Moments
'History has shown data-led decisions have the highest probability of...

During a fireside chat with Vivek Malhotra at Pitch CMO Summit, Shashank Shrivastava said it is crucial to allow employees....

By Team PITCH

Marketing Moments
We are working towards a circular economy & sustainability: Vikram...

At Pitch CMO Summit Delhi 2023, Garga, Group Head, Marketing – APMEA, spoke extensively on how Apollo Tyres was making....

By Team PITCH

BrandTalk
‘Account-based marketing drives maximum growth for brands’

Lara Brownlow, Head of Channel Sales APAC, and Gielke Burgmans, Senior Partnerships Lead, LinkedIn spoke on why the platform offers....

By Team PITCH

Marketing Moments
ICC WTC 2023: Disney Star makes close to Rs 100...

While Star Sports Network has onboarded 15 sponsors, Disney+ Hotstar has got 13; advertisers who couldn’t get TV spots are....

By Sonam Saini

Marketing Moments
Power-packed sessions to ignite #PitchCMO Summit stage

The summit will be held on 14th June, 2023, from 10am onwards in Delhi NCR

By Team PITCH

Marketing Moments
War on wokeism: How can brands come out unscathed this...

Brands that want to be woke in their messaging, must be clear on the possible backlash and still stand their....

By Tanzila Shaikh

BrandTalk
Sports is an integral part of our ethos as a...

Mehra, Head – Sports Initiatives and Associations, Usha International, talks about the brand's decade-long association with Mumbai Indians and their....

By Tanzila Shaikh

Marketing Moments
Health MarTech: From data analytics to AI, what’s aiding the...

Experts discuss the different functions of technology in the health marketing world and what kind of responsibilities comes with the....

By Nilanjana Basu

Opinion
Storytelling to boost sales in the competitive market of FMCG,...

Guest Column: Deba Ghoshal, Vice President, and Head of Marketing, Voltas Limited, shares targeted storytelling strategies to boost sales by....

By Deba Ghoshal

BrandTalk
AI without any human element is not the right way...

At the Goafest conference 2023, e4m spoke to the founder of Good Glam Group on topics concerning the brand’s marketing....

By Kanchan Srivastava