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Industry experts are unanimous in their view that brands are increasingly recognizing the potential of AI as it offers more....
The account was won following a multi-agency pitch
Havas' proprietary Meaningful Brands 2023 report also noted that brand trust is on the wane with more than half of....
Malaika, with her impeccable sense of style & glamour truly embodies the brand's core values of empowerment, inclusivity, self-love and....
The 60-second campaign is developed by M/s Auburn Digital Solution
Aggarwal, Head of Marketing, Bikano, shares the brand’s advertising and marketing strategies, the urban-rural market and more
The cricket board seems to be in correction mode after two abrupt exits of previous lead sponsors - Byju’s and....
At Pitch CMO Summit Delhi 2023, industry experts discuss ‘Marketing in the Era of Technological Disruption'
Softer demand for online food ordering on platforms like Swiggy and Zomato during tournament season could be due to their....
