BrandTalk STORY
BrandTalk
‘Account-based marketing drives maximum growth for brands’

Lara Brownlow, Head of Channel Sales APAC, and Gielke Burgmans, Senior Partnerships Lead, LinkedIn spoke on why the platform offers....

By Team PITCH

BrandTalk
Going forward, no one should charge for cricket: Anil Jayaraj

The CEO of Viacom18 Sports spoke to e4m Editor Naziya Alvi Rahman on the recently-concluded IPL’s viewership and revenue numbers,....


BrandTalk
Brands are investing in print & magazines in large numbers:...

Balakrishna, Chief Revenue Officer, The Hindu, spoke to us about print circulation making a comeback, the group expanding in the....

By Team PITCH

BrandTalk
India is now a big game-changer in the business of...

The Ogilvy India CCO, one of the 13 Indian jury members at Cannes Lions 2023, spoke to us about his....

By Tanzila Shaikh

BrandTalk
Sports is an integral part of our ethos as a...

Mehra, Head – Sports Initiatives and Associations, Usha International, talks about the brand's decade-long association with Mumbai Indians and their....

By Tanzila Shaikh

BrandTalk
AI without any human element is not the right way...

At the Goafest conference 2023, e4m spoke to the founder of Good Glam Group on topics concerning the brand’s marketing....

By Kanchan Srivastava

BrandTalk
YES Bank owns 43% market share of UPI: Nipun Kaushal

Kaushal, the CMO of YES Bank, talks about the brand's refreshed logo, future plans, market strategies, philosophy and media mix

By Aditi Gupta

BrandTalk
Video is the new audio: Debjani Gupta, Zoom

The Country Marketing Leader for Zoom in India spoke to us about tapping into the Indian market, the platform’s latest....

By Shantanu David

BrandTalk
We aim to grow Himalaya Ashvagandha by 3X the category...

Himalaya’s head of OTC business spoke to e4m regarding their new campaign around stress, the expected growth rate from the....

By Nilanjana Basu

BrandTalk
New fiscal brings in optimism, advertisers set to increase spends:...

The Managing Director and CEO of ZEEL also said during the Q4 earnings conference that final legal issues regarding the....

By Sonam Saini

BrandTalk
Even today, newspapers are the most credible: Vijay Darda, Lokmat

Darda, Chairman, Lokmat Media Group, spoke about the changing nature of journalism in a discussion with veteran journalist Rajdeep Sardesai

By Shantanu David

BrandTalk
We want to be where our new-age consumers are: Vineet...

Vice President of Marketing, South Asia, AB InBev, Sharma spoke to e4m about how Budweiser Beats performed in the Indian....

By Team PITCH

BrandTalk
OTT space is ripe for aggregating: Piyush Gupta, HT Media

During the Q4 earnings call, Group CFO Gupta stated that the company has not yet gone back to its pre-covid....

By Team PITCH

BrandTalk
Retail therapy: Decoding Myntra’s love for celebs

Sunder Balasubramanian, CMO of Myntra, talks to us about roping in fashion icons like SRK and Kiara for its latest....

By Tanzila Shaikh

BrandTalk
RD&X connects MarTech to AdTech: Rajiv Dingra, CEO

The CEO and Founder of the marketing solutions company spoke to e4m about the growth of AI, the trends in....

By Nilanjana Basu