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Marketing Moments
Digital CAC on the rise: How are D2C brands keeping...

Experts say due to increase in Cost Per Impression on platforms like Meta & Google, the CAC on digital has....

By Sohini Ganguly

Opinion
D2C Brand Marketing: betting on Omnibrands, Omnichannel Commerce, and High-quality...

Guest Column: Lakshmi Rebecca, Founder and CEO of Red Bangle, discusses the evolution of D2C brand marketing through significant trends

By Lakshmi Rebecca

On The Move
Adani’s AMG Media Network acquires 50% stake in IANS from...

Post the acquisition, the company will get equity shares both with and without voting rights

By Team PITCH

Marketing Moments
Adani Group purchases remaining 51% stake in Quintillion Business Media

The company will now take full control of the news platform, initially curated by Raghav Bahl

By Team PITCH

Marketing Moments
Twitter acquires newsletter publishing platform Revue

Twitter said that Revue will accelerate their work to help people stay informed about their interests while giving all types....

By Team PITCH

Marketing Moments
Reliance to acquire IMG's 50% stake in sports management JV...

Post the acquisition, IMG-R will become a wholly-owned subsidiary of the company and will be rebranded Reliance Industries Ltd (RIL)....

By Team PITCH

Marketing Moments
EbixCash acquires 70% stake in AssureEdge Global Services

AssureEdge CEO and Founder Bhupesh Tambe will continue to lead the company with a 30% stake EbixCash, a fully-owned subsidiary....

By Team PITCH

Marketing Moments
Google in talks to buy ShareChat: Reports

Though neither Google nor ShareChat has confirmed, media reports speculate that Google is all set to invest $1.03 billion in....

By Team PITCH

Marketing Moments
Verizon Media takes minority stake in BuzzFeed as part of...

The alliance, which has also been strengthened by Buzzfeed's acquisition of Huffpost, will unlock revenue for both companies through content....

By Team PITCH