BrandTalk STORY
BrandTalk
CEAT will always strive to make mobility safer & smarter:...

Raghunandan, Category Head - 2W/3W/LMC, CEAT Tyres talks about the brand's marketing strategy, the campaign #SheGoesAnExtraMile, product launches, and more

By Ritika Raj

BrandTalk
‘You cannot deny Lalit Modi’s imprint on IPL, you can...

Sports historian & journalist Boria Majumdar talks to e4m about his new book ‘Maverick Commissioner’ and how it is not....

By Ruhail Amin

BrandTalk
Exide Life ensures personalized engagement with consumers: Amaresh Jena

The Executive VP & Head - Marketing & Digital shares their media mix is based on various analytical insights corresponding....

By Team PITCH

BrandTalk
'For Hyundai Venue’s marketing, we will focus on mediums that...

Virat Khullar, Group Head - Marketing, Hyundai India Limited, shares their strategy for promoting the newest SUV model

By Team PITCH

BrandTalk
We will be recycling around 1 mn plastic bottles by...

Kundu, Deputy GM - Asia South: Marketing, Brand & Customer Acquisition, shares insights on the brand's new activist store, efforts....

By Ritika Raj

BrandTalk
Viacom18 will take IPL to every nook and corner of...

The company's partnership with Jio gives it unparalleled access and reach to each and every Indian, stated the company's CEO....

By Team PITCH

BrandTalk
We are proud to be deepening our association with IPL:...

Reliance-backed Viacom18 recently acquired the rights to digitally stream Indian Premier League matches in the Indian sub-continent

By Team PITCH

BrandTalk
Our business has never looked stronger than it does today:...

Mohindra, CMO, Pernod Ricard India, shares the brand's growth strategy, marketing mix for the newly launched whisky Oaken Glow, and....

By Ruhail Amin

BrandTalk
We see Airtel Ads as a billion-dollar business in the...

Nair, the CEO of Airtel Digital, claims the vertical has seen a 200% revenue growth in its first year of....

By Javed Farooqui

BrandTalk
Celebrating innovation, that's part of our corporate DNA: VKC Razak

VKC Group MD shares about their GoodSpot campaign, why they chose Amitabh Bachchan as their brand ambassador, insight behind the....

By Simran Sabherwal

BrandTalk
How Visa is promoting digital payments with its campaign

Brand’s marketing head Sujatha V Kumar talks about the campaign, its media strategy, and how it can promote the growth....

By Team PITCH

BrandTalk
Tech brands are extremely dynamic & performance-driven: Vaishali Verma, Initiative...

In a tete-a-tete with e4m, Initiative CEO Verma shares the agency's achievements, what makes them a favourite for tech brands,....

By Team PITCH

BrandTalk
IPL makes for a great association with a brand: Muthoot...

Sreechaitanya Garimella, Head of Marketing, Muthoot Fincorp, says IPL not only offers a high level of audience engagement but also....

By Team PITCH

BrandTalk
Rise in digital consumption in kids' genre not eroding TV...

Dutta, EVP and Business Head of Kids' channel–Sony Yay! at Sony Pictures Networks India, talks about the channel’s five-year journey,....

By Sonam Saini

BrandTalk
IPL gives any national brand the scale and sustenance it...

Ahuja, Head of Marketing at Spotify, talks about the motivation behind associating as a Broadcast Sponsor for TATA IPL 2022....

By Team PITCH