Tags STORY
Marketing Moments
JSW Paints unveils ‘Rangon Ka Khel Hai’ anthem

Adds thoughtful colours to the game through brand association with six teams

By Team PITCH

BrandTalk
'Partnerships With Large-Decibel Events Allow Us To Offer 'Money Can't...

Khushnooma Kapadia, VP - of Marketing, South Asia, Marriott International talks about Bonvoy’s partnership with Ed Sheeran's Tour, Marriott’s broader....

By Ritika Raj

Pitch Feature
Why is Big Tech turning to small advertisers?

The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad....

By Shantanu David

Marketing Moments
Will modified RIO lead to an increase in subs revenue...

While pricing changes in the new RIO are seen as a necessity for the broadcast industry battling content costs among....

By Sonam Saini

Marketing Moments
Network18 & ZEEL announce new RIO; change pricing of channels,...

The Reference Interconnect Offer (RIO) for Network18 and ZEEL will come into effect on Feb 1, 2024

By Team PITCH

BrandTalk
‘Staying In Tune With The Pulse Of Indian Youth Is...

Divya Aggarwal, Chief Growth Officer, Impresario Entertainment Hospitality Pvt Ltd talks about changing consumer behaviour, key trends, approaching the 50th....

By Ritika Raj

Marketing Moments
LS passes Press & Registration of Periodicals Bill; listing new...

There is no requirement of furnishing any declaration before the local authority or its authentication by the local authority

By Team PITCH

BrandTalk
Newspaper industry set to grow as PRP Bill will cut...

In an exclusive interview with exchange4media, Rakesh Sharma, president of the Indian Newspaper Society, deliberates on the provisions of the....

By Kanchan Srivastava

Marketing Moments
Festive fervour: Consumer durables sector expects double-digit growth in Oct-Nov

The industry experienced a positive environment during Onam, indicating that the approaching months would be profitable

By Sonam Saini

Marketing Moments
Will move to tariff forbearance if broadcast sector works cohesively:...

Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its....

By Team PITCH