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The sector’s AdEx share is expected to stand at Rs 1,047 crore by the end of the year
Guest Column: Mr. Prashant Dhar, Director - Marketing, A. O. Smith India explores how marketing narratives will evolve in 2024
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From Fragrant Paths to Delicious Samples, Brands Are Trying To Build Spiritual Connections With Consumers
Guest Column: Kunal Luhar, Co-Founder & Chief Business Officer at 5W1H, Explores the Transformative Power of Technology in Brand Creativity
Guest Column: Prasenjit Basu, Head of Marketing at Voltbek Appliances India Ltd. explores the Future of Marketing in 2024 with....
As PVR INOX launches its monthly subscription model ‘Passport’, industry experts chime in on whether this will work in a....
#VicksKholIndiaBol Cheer Anthem celebrates the nation's boundless enthusiasm for cricket
Stanford alumnus Suvrat Bhooshan, the founder of Gan.ai, spoke to e4m about commercialising the personalized video tech and how it....
An entirely new way of creating and consuming branded content and advertising is in the making, share industry heads
Experts discuss the different functions of technology in the health marketing world and what kind of responsibilities comes with the....
