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After stepping down as Senior Director at Starcom, Rampal transitions to the brand side with L’Oréal.

By criminalising real-money gaming and its promotion, the Bill threatens one of the fastest-growing sources of India’s advertising economy.

L’Oréal will start consolidating Medik8 sales from the date of the closing of the transaction

With FMCG, beauty and skincare brands emerging as big adopters of AR, marketing experts share how tech is accelerating customer engagement

Rohit Kishore joins Hero Realty from Eldeco Properties, where he served as CEO

The campaign encourages consumers to have switch to Réal with no added sugar

Guest Column: Jayesh Rathod, Co-Founder and Director of The Guardian Real Estate Advisory pens down the key ways in which AI is revolutionising the real...

In the latest digital film, Siddharth takes to Instagram with a fun reel, addressing viewers with a nostalgic reference to his 2003 cult classic film,...

Prior to this, Anuj Narang was Vice President - Sales at DLF

Saarang Ganapathi was previously the Chief Operating Officer of the company

Sanya Runwal, Director - Marketing & Retail, Runwal Realty tells us why the luxury realty brand rebranded from Runwal to Runwal Realty, growth in the...

Previously, Karan Kumar served as the first CMO for DLF Residential, bringing a wealth of experience to his new role

NCoE to enhance India’s soft power globally & attract foreign investment by positioning India as a content hub for providing state-of-the-art content, said PIB

Sources say several shows—including Pukaar Dil Se Dil Tak, Kavya- Ek Jazbaa, Ek Junoon, Jubilee Talkies —will be taken off-air due to low TRPs

Alia Bhatt's latest global collaboration with L'Oréal Paris is on the heels of her successful stint with Gucci as its first Indian global ambassador

Sidharth Parashar has joined hands with Aveen Dhall, who has extensive experience in broadcast sales and the real estate sector

Rolls out 360-degree marketing campaign across platforms and a refreshing TVC campaign titled "The Greatest Living Experience

The hyperlocal nature of radio allows real estate players to target specific geographic areas, reach potential buyers or renters, shared players from both industries

Tata Realty & Infrastructure becomes the first company in the CRE space to launch their signature tune #SoundOfIntellion

The brand addresses the issue of fake orgasms in women

The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad spaces for small advertisers

Shahid Kapoor will promote the upcoming NARZO 70 Pro 5G

As per EY's latest report on the media and entertainment sector, gaming is the fourth largest segment in the M&E sector; expected to be worth...

Guest Column: Bhavik Bhandari, Chief Sales & Marketing Officer, Ashwin Sheth Group writes about the impact of visuals on real estate sales

L’Oréal Paris has unveiled its latest innovation for the Indian market – the Glycolic Bright Dark Circle Eye Serum

Guest Column: Mr. Prashant Dhar, Director - Marketing, A. O. Smith India explores how marketing narratives will evolve in 2024

From Fragrant Paths to Delicious Samples, Brands Are Trying To Build Spiritual Connections With Consumers

Guest Column: Manish Aggarwal, Director, Bikano, Bikanervala Foods Pvt Ltd Explores the Transformative Trends Shaping the FMCG Industry in 2024

Guest Column: Kunal Luhar, Co-Founder & Chief Business Officer at 5W1H, Explores the Transformative Power of Technology in Brand Creativity

Guest Column: Amit Kushwaha, Head - Brand & PR, RummyCulture talks about the evolving role of tech in shaping the market

The CEO and Co-Founder of Snap engaged in a fireside chat with Snap APAC President Ajit Mohan at the company’s inaugural APAC AR Day in...

Shah succeeds Gaurav Anand who moves on after close to two years with the company

An entirely new way of creating and consuming branded content and advertising is in the making, share industry heads

Industry experts chime in on how brands are leveraging Real Time AI to engage with the Indian consumer market's appetite for instant gratification

The first product Shah Rukh will endorse is the realme 11 Pro Series 5G

Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its new tariff order (NTO) framework

#WhatWomenReallyWant campaign for Women’s Day started with social posts by women airing their concerns For Women’s Day, BharatMatrimony, the No. 1...

The mandate includes handling of social media marketing, search engine marketing and Search Engine Optimisation across all digital platforms Realatte, one of the leading real...

The vision includes - Transparency, Safety and Green Sciences As part of its permanent quest to offer consumers products that are ever more effective, safe...

Bringing in the season of love in a unique, heartfelt and innovative way, NESCAFÉ Ready to Drink packs unveiled an innovative Augmented Reality experience on...

Media outlets speculate that the building could fetch the company around $2.9 billion Japanese advertising group Dentsu is reportedly considering selling its Tokyo headquarters, which...

Raghavan’s previous stint was with L’Oreal as Chief Marketing Officer Shalini Raghavan, former Chief Marketing Officer L’Oreal...

According to experts, the clean slate screams opportunity for brands. The move might be a part of a planned strategy, they said Deepika Padukone's mysterious...

Commenting on his new job, Ahuja, said, I am very excited to be a part of this journey and to work with such proficient and...

This platform is an attempt to simplify the process of an idea getting a startup funded and making it into invigorating Primetime content for the...

Pau Gruart, General Manager, L’Oreal Paris India explains why the brand’s latest initiative ‘Stand Up’ against street harassment is in perfect alignment with its brand...

Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India,...

realme UI 2.0 is one of the most customizable and seamless OS in the market realme has started rolling out the update for...

The ISA Chairman, CEO, Secretary-General and other members of the Forum welcomed Neel to this role Neel Pandya, National Media & Digital Head at L’OREAL...

Print media players say circulation is back to 90% of pre-Covid levels and ad volumes close to 80%. However with deep discounts still being offered...

Prasun Kumar, CMO, Magicbricks on how to engage homebuyers this festive season Real estate figures among the sectors severely affected by the COVID-19 pandemic. With...

With Diwali almost knocking on our doors, real estate and the mattress industry are looking forward to the festival season for a boost in sales...

Mirum India will be responsible for providing managed services for Salesforce Marketing Cloud

As the festival of light approaches, real estate and its ancillary industry in South India are optimistic about the season with spends expected to be...

The rebranding initiative is to enhance brand perception, increase brand loyalty and Investor confidence Ozone Group, one of South India’s real estate developers, today announced...

'L’Oréal on Campus 2020’ helped management students experience the work, life and culture of L’Oréal through a first-of-its-kind experiential campus engagement L’Oréal India recently...

Aseem Kaushik elevated to Head of Asia Pacific Region for Professional Products Division

For an average smartphone user in India, it is fairly tough to imagine life without mobile applications. Putting a context to this, the first mobile...

  realme X2 Pro is powered by the Snapdragon 855+, 50W Super VOOC Flash Charge, 90 Hz Ultra Smooth Display & 64MP quad camera. Taking ...

Global Sportswear giant adidas and Jammu & Kashmir based football club Real Kashmir FC together unveiled the club’s 2019-2020 home jersey dedicating it to fans...

With a year on year increase in growth rate by 808%, it joins the top 3 smartphone brand club in India in Q3 2019

In a fast and dynamic competitive environment brands are finding innovative and interactive ways to reach out to consumers. Using the concept of Augmented Reality...

This collaboration has been enabled by UM India along with Snapchat’s creative partner Superfan.ai Snapchat has collaborated with Spotify to bring the Gateway of India...

iProspect India, the digital performance agency from Denstu Aegis Network, has won the digital duties for Bombay Realty, the real estate venture from the Wadia...

Adidas has had a long history of associating with football globally. In a first, the sportswear manufacturer has announced a partnership with an Indian football...

adidas India announced its official partnership with Real Kashmir Football Club (RKFC), the first football team from the valley to qualify for the...

OPPO’s sub-brand adopts a witty strategy for customer engagement  RealMe, the new e-commerce sub-brand of smartphone giant OPPO, recently launched its first...

1. Please tell our readers about key Digital trends that are reshaping the media industry. • Video First world • Bots – Consumers now want...

Piramal Realty, the real estate arm of the Piramal Group, India’s leading diversified global conglomerate, inaugurated Aranya Pavillion, the World Class Experience Centre at Piramal...