At the e4m Connected TV conference, Shashi Sinha, CEO of IPG Mediabrands India, said a premium panel for CTV measurement....
At e4m’s Connected TV Conference 2024, experts mulled over the possibilities of leveraging AI and CTV to their maximum potential
Vivek Malhotra and Rajiv Rajagopal discussed the growth of CTV at the e4m Connected TV Conference
At the e4m Connected TV Conference, Pankaj Krishna, Founder and CEO, Chrome Data Analytics and Media (Chrome DM) spoke about....
A peek into what constitutes the measurement system in the world of Connected TV; experts share how CTV measures and....
The film takes a dig at political rhetoric overshadowing actual concerns
The campaign has been conceptualised by FCB Kinnect
Guest Column: Deepa Krishnan, Head – Marketing, India and Southwest Asia, Hyatt Explores Top Marketing Trends Shaping 2024
Priti Murthy, President, GroupM Nexus, spoke to e4m on data-driven strategies, the potential of Connected TV and other developments in....
While pricing changes in the new RIO are seen as a necessity for the broadcast industry battling content costs among....