BrandTalk STORY
BrandTalk
We have simplified the customer journey: Manish Dubey, ICICI Prudential

The Chief Marketing Officer of ICICI Prudential Life Insurance speaks on the changes in the insurance industry post-pandemic, tech making....

By Kanchan Srivastava

BrandTalk
Want to be more affable, inclusive & non-polarizing as a...

Sethi, Founder & CEO of Rage Coffee, shares insights on recent rebranding, association with cricketer Virat Kohli, marketing strategy, and....

By Ritika Raj

BrandTalk
‘My dearest memory of watching a World Cup on TV...

We bring you an interview series with marketing leaders across the spectrum as they discuss their fondest memories of watching....

By Team PITCH

BrandTalk
‘Indian SVOD segment still very competitive with no clear winner’

Roy Price, Founder of entertainment studio International Art Machine, says there are major opportunities to invent on behalf of customers....

By Javed Farooqui

BrandTalk
Very few markets have the potential that India has at...

The Chief Data & Technology Officer at IPG Mediabrands spoke to e4m about the recent Acxiom acquisition, data privacy issues....

By Kanchan Srivastava

BrandTalk
Chatbots will become primary means of digital communication with consumers:...

The Co-founder & CEO of Gupshup, spoke to e4m on how the Silicon Valley-based Unicorn was helping businesses engage with....

By Kanchan Srivastava

BrandTalk
Making targeted efforts to utilise digital channels: Shyam Steel’s Megha...

The brand’s Vice-President, Marketing, talks about how the pandemic reshaped marketing strategies for Shyam Steel and plans for the upcoming....

By Mansi Sharma

BrandTalk
We have not just touched pre-Covid levels in OOH, we...

In conversation with exchange4media, Ajay Mehta, Founder and MD, Interactive Television, and MD of Kinetic India, spoke about how 2022....

By Sonam Saini

BrandTalk
Initial response of advertisers to ad model is quite strong:...

Speaking to analysts during the Q2 earnings call, the Chief Operating Officer & Chief Product Officer said ad revenue will....

By Team PITCH

BrandTalk
‘Biggest marketing plan was to get SRK as brand ambassador’

Somasree Bose Awasthi, Chief Marketing Officer, Godrej Consumer Products, spoke to e4m about the launch of ‘Godrej Magic Bodywash', and....

By Kanchan Srivastava

BrandTalk
'Watching India’s victory parade in Mumbai after winning in 2007...

Punit Bhatt, Assistant General Manager of Skoda India, recalls his favourite cricketing moments and his expectations from the upcoming T20....

By Team PITCH

BrandTalk
‘Cautiously optimistic Indian consumers don’t want to compromise on lifestyle’

In an interaction with e4m, Soumya Mohanty, Kantar Managing Director – South Asia, Insights Division, says brands in categories like....

By Mansi Sharma

BrandTalk
E-com advertising is used for both performance marketing & brand...

Amazon Advertising Head Girish Prabhu talks about the growth of e-commerce advertising in India and the role that Amazon is....

By Javed Farooqui

BrandTalk
Our endeavour is to become the most future-ready network in...

The Group CEO of Havas Group India was speaking on the launch of UK-based creative agency, Cake, in the country

By Team PITCH

BrandTalk
GCPL will spend Rs 100 crore to reduce plastic footprint:...

Sitapati, MD & CEO of Godrej Consumer Products, spoke to exchange4media on the sidelines of the launch of a ready-to-mix....

By Kanchan Srivastava