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Experts say there’s plenty of space to grow and they see VIs and real influencers coexisting and complementing each other....
Some of the categories for the awards expected to be for 'green champions', 'swachhata ambassadors' and 'tech creators'
In the labyrinth of influencer marketing, Orry, the self-proclaimed marketing genius, challenges norms, disrupts growth trajectories, and emerges as a....
Experts say using influencers provides brands a huge opportunity to expand their reach beyond the usual channels such as Google....
Experts say using influencers provides brands a huge opportunity to expand their reach beyond the usual channels such as Google....
Experts and content creators weigh in on Sebi's proposed guidelines for bringing in a semblance of order in the unregulated....
Setting a new trend, senior Union ministers Rajeev Chandrashekhar, S Jaishankar and Piyush Goyal recently appeared on YouTube channels of....
These influencers have relatively small followings but higher engagement rates. Monetization modes and brand following have added scale to this....
Be it PM Modi or Rahul Gandhi, all political parties are waking up to the appeal of the ‘influencers.’ Will....
Manish Aggarwal, Director, Bikano, Bikanervala Foods Pvt. Ltd., elaborates more on the....
