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Harshdeep Chhabra, Global Media Head of GCPL, outlined the company's revamped media and advertising strategies that have propelled it to become India’s fifth largest advertiser...
This campaign was conceptualised and developed by Creativeland Asia Advertising
Tetley has announced the launch of two green tea variants — Tetley Green Tea Slim Care with added L-Carnitine and Tetley Green Tea Beauty Care...
He bid adieu to journalism after 15+ years and stepped into the comms industry
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Speaking at a media roundtable, GCPL Managing Director & CEO Sudhir Sitapati shared that the company has moved away from traditional media silos and now...
Sunil D’Souza’s new term will commence on April 4, 2025
The mandate was earlier with Madison World
RCPL's Campa Cola has reportedly bested Coca-Cola's Thums Up, which held the coveted 'co-presenting' rights last year
Puneet Das, President - Packaged Beverages, India & South Asia, Tata Consumer Products Limited, discusses using AI to boost reach and engagement with consumers at...
Godrej Enterprises Group will be controlled by Jamshyd Godrej as Chairperson and Managing Director; Nyrika Holkar as Executive Director, and their immediate families
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The range inspired by beloved characters from Disney and Marvel includes a wide assortment of footwear for Kids, Men, and Women.
Pankaj Sharma elevated to Managing Director - Consumer Products Division, L’Oréal Australia and New Zealand
Vikram Sharma has been with Warner Bros. Discovery for five years
The #NoJunkChocolateyCrunch campaign revolves around the perpetual struggle between kids and mothers over snacking choices
Sudhir Sitapati, MD and CEO of Godrej Consumer Products, was delivering the Subhas Ghosal Memorial Lecture at the Advertising Agencies Association of India (AAAI) event...
Most creative spots we saw between December 1 and 15
Big guns like HUL, Tata Consumer Products, Marico and others have been keeping up with the changing times, moving into the D2C space through acquisitions
Tata Consumer is emphasising timely vaccination as the need of the hour Tata Consumer Products, the consumer products company uniting the principal food and beverage...
Deepika will take over from Richa Arora who has taken a decision to leave the Company Tata Consumer Products (TCP), the consumer products company uniting...
Puneet takes over from Sushant Dash who has moved to lead Tata Starbucks Tata Consumer Products (TCP), the consumer products company uniting the principal food...
Gambhir will be closely working with co-founders Aman Gupta and Sameer Mehta to drive the company's vision and accelerate the overall growth Consumer tech products...
Dash will take over as CEO on May 1, 2021. After leading Tata Starbucks to achieve several important milestones, Navin Gurnaney, CEO, has made the...
Puneet Das, SVP– Marketing, Beverages – India, TATA Consumer Products, tells us how the brand is restaging the premium product in the Southern markets by...
Hindustan Unilever, Reckitt Benckiser India, Godrej Consumer Products, CGMMF (Amul) and Colgate Palmolive India were top advertisers in blackout and also during 3 preceding months...
As per the report, among the top five movie subgenres, Bhojpuri and Kannada films were the new entrants in 2020, while Hindi continued to lead...
Wild Stone Sense is a fragrance offering made in collaboration with visually challenged individuals with enhanced sense of smell from NGO Saksham
Puneet Das, Senior VP - Marketing, Packed Beverages - India, Tata Consumer Products tells us about the brand’s hyper-localized marketing campaign, emphasis on regional arts...
Godrej Protekt, a personal and home hygiene brand from Godrej Consumer Products Limited (GCPL), unveiled new TVC’s for Protekt Health Soap and Protekt Air &...
Wild Stone CODE - male grooming-personal care brand from the house of McNROE Consumer Products Pvt Ltd - recently launched its brand new...
The digital film feature Southern India’s popular actor-couple Sneha & Prasanna Godrej Expert, hair colour brand from the house of Godrej Consumer Products...
Tata Salt’s latest campaign highlights the significance of iodine in children’s proper mental development Tata Salt, the pioneer of Salt iodisation movement in...
As per the weekly data, top ten advertisers’ weekly insertions grew by 10.68% whereas brands’ weekly insertions rose by 47.75% Vodafone Idea unveiled its combined...
Gambhir has resigned for personal reasons and will step down as Managing Director and CEO on June 30 Godrej Consumer Products Limited (GCPL) has announced...
Sunil Kataria, CEO - India & SAARC, GCPL, tells us how topicality and authenticity played an important role in the recent Godrej Expert Rich Crème’s...
Iss Baar #BadonKeLiye #JaagoRe initiative aimed at helping senior citizens, the most affected with lockdown and COVID-19 Over the years...
As part of our new series, ‘Marketers Playbook for 2020 Post Covid-19', Puneet Das, Vice President Marketing – Beverages, India, Tata Consumer Products says that...
Godrej Hit, from the house of Godrej Consumer Products Limited, is a well-known household insecticide brand, trusted by millions of households in India,...
Godrej Protekt, a range of hand hygiene products from Godrej Consumer Products Ltd, has unveiled a campaign to celebrate Global Hand Washing Day....