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Sunil Gadgil, Marketing Director, NIVEA India shares insights into the brand's recent campaign, strategic initiatives, dynamic consumer landscape, and innovative....
Ranbir Kapoor will be seen elevating 7UP’s ‘Super Duper Refresher’ positioning in India
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From virtual influencers to interactive billboards, we revisit the extraordinary campaigns that defined a year of groundbreaking creativity and reinvention....
CPG, auto and fintech are the most dominant sectors contributing to India’s adex growth followed by government, communication, travel, and....
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The Digital Campaign spotlights Intergenerational friendship & fosters meaningful connections by bridging the gap between the older & the younger....
Experts say it's a wild ride as brands struggle to keep their good names intact in the unpredictable world of....
The film featured a bevvy of luxury brands such as Rolex, Apple, Range Rover and the like integrated into the....
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Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities shares her views on how emotional connect with....
There's a thin line between delivering value and spamming the users with push notifications; brands should be mindful of that....
Key speakers of the conference are Jayen Mehta, Sudhanshu Pokhriyal, Ayush Gupta, Anoop Manohar and Raj Rishi Singh among others
